How Do I Develop a Green Business Strategy?
The so-called green strategy refers to the overall planning of green development, implementation of green production, green marketing, and cultivation of a green corporate culture under the guidance of a green business concept. Implementing green strategic management can not only enable enterprises to obtain comprehensive environmental benefits, but also reduce pressure from society and the government. The basis for implementing a green strategy is to establish a corporate green concept. The concept of green marketing is the guiding ideology of green marketing.