What Is an Affiliate Marketing Blog?

Marketing blog refers to the self-promotion by enterprises or individuals through a web application platform such as blogs, which is used to achieve the marketing purpose of promoting corporate image, corporate products, brands and personal quality.

Marketing blog

Marketing blog refers to the self-promotion by enterprises or individuals through a web application platform such as blogs, which is used to achieve the marketing purpose of promoting corporate image, corporate products, brands and personal quality.

Chinese name

Marketing blog

Foreign name

Marketing blog

Function

Promote corporate image, corporate products, etc.

1. The blog goal is more precise;

2. Marketing blogs have lower marketing costs compared to traditional marketing methods;

3 Blog ads with

1. Attitude: Mindset determines action, which is also the premise of blog marketing. Whether the mentality is correct and whether you really love blog marketing. Only lovers can view it as a cause, the so-called professionalism, and only then can it be done with heart. If our blog is not voluntary, but for people, or even forced, the results are conceivable. You don't respect yourself, who still respects you.

2. The degree of blog operation: This is a management issue and a guarantee of the pros and cons of the blog. Are there regular professionals responsible for ensuring blog updates, sufficient time, etc. In a word, it is necessary to pay attention to the information services of its enterprise products, to publish and transfer product information; to implement trading activities, the purchase and sale of products or services; and the corresponding internal management of enterprises. It is also necessary to ensure the use of information to study the market and plan marketing operations.

3. Link: The link is

First, the blog should choose a single or multiple

I believe that ordinary webmasters have seen Zac's "Seo Combat Password". The diversified domain names of external chains should be clear to everyone, so this problem is solved. Even a good blog will give you dozens of The same external link of each domain name is not as good as several external links of different domain names. Of course, the quality of the external link cannot be too bad. Moreover, the single external link may also cause Baidu to treat it as cheating. Soldiers ". Therefore, blogs such as Sina, Baidu, Tianya, etc., which have relatively high weight, must be available. In addition to these, other weights are not high but there are

Marketing blog ideas turn into business

This is a blog widely spread in Europe. The owner of the blog, patrice cassard, is a self-taught online game and community developer who lives in central France.

He is fascinated by the T-shirts that the Chinese call cultural shirts, and most of the time he wears only one T-shirt. For him, T-shirts are a great way to express yourself, not just people who design, but even people who wear them can express themselves. T-shirts allow you to convey a message and make you stand out.

He believes that the display and sales in retail stores are all produced in factories, and the uniform cotton shirts are not free expression or enthusiasm.

patrice cassard believes he can do well, but he is not sure what to do. So, in 2004, he decided to open his own T-shirt shop on the Internet, and launched a personal blog.

He admits that the reason why he originally started a blog was to alleviate the loneliness that he suffered when he was devoted to entrepreneurship. Anyone who is interested in his T-shirt is willing to share his experience with each other. Soon, he found that there were a lot of interested people, and they were very willing to share their passion for T-shirts.

Readers began to send their own designs to patrice cassard, while others began to vote for designs they were willing to pay for once they went into production.

If a design gets enough votes, he will give back the designer 300 euros, and then start production. He can almost complete the production of T-shirts and deliver them to customers on the day he receives the order.

In addition to shipping and credit card transactions, this blog covers every aspect of his T-shirt business, so it is extremely efficient, and customers spend less than when they buy directly from physical stores. His blog soon gathered more customers than most T-shirt stores. Since May 2005, his average monthly sales have reached 1500-1800 pieces, and they are growing every month.

The key to the success of patrice cassard's T-shirt business is that he fully communicates with customers through blogs. Starting from customer needs, customers decide what he makes and what he sells.

So, show your good and creative ideas, share your passion and experience through the blog, so that you can attract friends with the same interests to join the conversation. If you are willing to listen to their needs and hobbies, and give them enough attention, then your creativity is not difficult to turn into a business.

Marketing Blog Restaurant Blog

Horsefeathers is a restaurant located in North Conway, New Hampshire. Nearby is one of the most popular ski resorts. Skiing is the backbone of the local economy. Tourists bring local economic prosperity and real estate value-added.

Horsefeathers restaurant, founded in 1976, has been doing good business because of proper management, but many competitors later joined. If they want to attract potential customers and keep their loyalty, they need to consider some other ways.

They used to run an electronic news newspaper to contact regular customers. The method was very useful, but then spam flooded and the effectiveness of bulk mail and news newspapers decreased significantly. They also have a website with only a few photos and menus, and they are rarely updated, and can't attract customers at all.

So they started trying to build a restaurant blog. The goal is to retain customers, not to draw strangers to dinner. Because the word of mouth of satisfied old customers is enough to help them propagate.

On their blogs, they talk about the big and small things happening locally, such as the conditions of ski slopes and rivers, describe local archery ranges, and provide some historical treasures about Tuckerman Canyon. But they never sell them the restaurant itself. The owner of the restaurant knows very well that no one likes to hear them bragging about how great they are.

They often update articles, improve restaurant rankings on search engines, and indirectly expand new customer sources. The Google search engine also includes restaurants as a must-visit list for tourists.

When the Horsefeathers blog was launched for a year, an average of 150-200 people visited them via the Internet every day, and the number of guests who visited the site every day and the restaurant could accommodate the same number of seats. Every Thursday is usually the busiest. After lunch, the network traffic surged immediately. The people at these sites may be the customers of the restaurant. They came to see what activities happened on the weekend.

That's how the restaurant company thrives and cuts advertising costs.

Marketing Blog Interactive Workshop

Brugeman's company makes "Vitality" software tools, and their products provide users with concise shortcuts to increase productivity.

But the software has been downloaded 100,000 times. More than half of them are due to blogs. They use blogs as the most basic communication tool and attract a lot of national media attention.

His blog averages an article three or four days, and the frequency of posting is not high, but the blogosphere gives him evaluations of super blogs, super blog readers, and golden-top rabbits in high-tech industry!

When they first started promoting their products, they realized that many people didn't know much about their software, and they needed media exposure, especially the product evaluation part. No matter how hard it is, it is difficult for traditional journalists to listen to him.

They started to call the editors of industry and commerce, and the response was abnormally cold, otherwise the other party did not answer the phone at all. The product editors were emailed to the media in an attempt to persuade them to download the trial software, but the other party put their emails directly into the recycle bin.

Products are very useful, but no matter how you try, you can't get in the sight of those self-closed but far-reaching technology media. They have been looking for opportunities, such as starting to attend technology conferences, hoping to enter this circle.

Later, the blog was born. They clearly feel the difference between blogging and traditional media. People have great creativity, a desire to listen and state what they have seen, and blogging has them all. Moreover, through the blogosphere, you can also get access to the most influential blogs. In this way, they began to shift the company's marketing focus to the blogosphere.

Brugeman began to figure out everyone's passion to build relationships; he conceived topics that would interest many bloggers and then entered relevant information. He said that blogs are intelligent artificial intelligence agents. They have common sense and will supplement their own knowledge. They travel around the Internet and the real world, find all kinds of strange things, and then interact with the blog in an interactive way. Share with others.

Whenever Brugman has a question, he asks on the blog, and readers immediately provide the answer. He posted a topic about Microsoft, thinking that Microsoft might never intend to use its e-mail application as a third-party development platform. Twenty dozen comments were subsequently received. What's even more amazing is that these reviews came from some of the smartest people in the industry, who provided a lot of support or opposition. Without a blog, it would be difficult to access this type of intellectual capital ^[2] .