What Is Economic Development Consulting?

Consultation (consultation) means comprehensive research and development through the knowledge and experience stored in the minds of some people and through the comprehensive processing of various information materials. Counseling produces the comprehensive benefits of intellectual labor, and serves as a consultant, staff and external brain for decision makers. The Latin word for consultation is consultationatio, which means negotiation and negotiation. In ancient China, "consultation" and "inquiry" were originally two words. Consultation was consultation, and inquiry was inquiry. Later, a compound word gradually formed, which has the meaning of inquiry, planning, consultation, and consultation. As a social activity with staff and services, it has developed in the military, political, and economic fields, and has become an important means to assist decision-making in social, economic, and political activities, and has gradually formed an applied soft science.

[z xún]

Consultation (consultation) means comprehensive research and development through the knowledge and experience stored in the minds of some people and through the comprehensive processing of various information materials. Counseling produces the comprehensive benefits of intellectual labor, and serves as a consultant, staff and external brain for decision makers. The Latin word for consultation is consultationatio, which means negotiation and negotiation. In ancient China, "Zhu" and "Qun" were originally two words. "Zhu" was consultation and "Qun" was a query. Later, a compound word was gradually formed.

Word: Consulting

Pinyin: z xún

English: consult (consult, consult)

Basic interpretation:

Consultation, inquiry, consultation, visit.

A document used at the same level:

1.Concept

Consultation (consultation) is a comprehensive research and development carried out through the knowledge and experience reserved by professionals and through the comprehensive processing of various information materials. Counseling produces the comprehensive benefits of intellectual labor, and serves as a consultant, staff and external brain for decision makers.

2. Classification

(1) Traditional classification

Traditional business consulting is divided into two categories: the first is

1. Development of consulting companies

It is understood that with China's entry into the WTO, foreign capital has entered China, and Chinese enterprises have gone abroad.

1. Three levels of consulting industry

The consulting industry can be divided into three levels in the vertical, namely information consulting, management consulting and strategic consulting. At each level, it can be subdivided from the horizontal.

The information consulting industry is the basic layer of the consulting industry. Mainly engaged in market information survey, collection, sorting and analysis business, providing accurate and complete auxiliary information for corporate decision-making.

The management consulting industry is the core layer of the consulting industry. Including: investment consulting business, mainly engaged in investment feasibility analysis, project demonstration, etc., modern well-known consulting companies include Morgan Stanley, Goldman Sachs and Merrill Lynch; human resources consulting, mainly around the human resources management of enterprises, such as business process reengineering, Salary system design, basic management system construction, human resource development training, etc .; marketing consulting business, mainly to design or evaluate various marketing strategies and marketing organization systems, and also organize marketing training; financial accounting consulting, It mainly provides consulting services for accounting, auditing, asset evaluation and taxation for enterprises; management informationization consulting is a comprehensive system transformation of enterprise management. The most famous international consulting company in this field is the management consulting department of AXA and the international "Big Five" accounting companies.

Strategic consulting industry is the highest level in the consulting industry. It mainly provides services such as strategic design, competitive strategy, business area analysis and planning design for enterprises, and also provides policy decisions for governments. Due to the higher risk of employment, there are fewer specialized companies.

2. How to evaluate management consulting work

Different consulting companies have their own methods of managing projects. How to evaluate the workload of each member of the project team in a management consulting project; how to determine the different contributions of each person at the same time; and how to evaluate whether a person works fast or slow in a specific job?

1) First of all, we encourage teamwork so that each member of the project team can give full play to their strengths and help each other.

2) We involve all project members in the formulation of the project's action plan, determining the division of labor and the time it takes for each step. However, during the implementation phase of the project, the action plan may need to be adjusted due to various unpredictable reasons. Sometimes the project team even needs to work overtime in order to complete the task on time.

3) The factors we need to consider during the management consulting project. In addition to the workload and speed you mentioned in the question, what is more important is the quality of the project, the results, and customer satisfaction.

4) Most importantly, I think a consulting company should try its best to inspire staff morale, encourage staff to improve themselves, devote themselves to provide the best and most effective services to customers. In such a cultural atmosphere, consultants can manage themselves and achieve true professionalism.

The following is an analysis of three issues that arise in management consulting:

A. How to evaluate the workload of each member of the project team in a management consulting project?

The approach we usually take is to first develop a project action plan, involving all members in deciding who will do what, when it will be done, and what they think the other members' capabilities are. The consultants participating in the project first put forward their views, and then all members made decisions together. Another method can be developed by the project team leader based on past experience and the capabilities of the consultants, and then adjusted and modified based on the opinions and suggestions of other members.

B. How to determine each person's different contributions at the same time?

The performance of each member can be evaluated in many ways:

1] Speed.

2] Quality.

3] Results (improved results of the client company and customer satisfaction).

C. How to assess whether a person works fast or slow in a specific job?

Speed is an aspect of performance appraisal and can be evaluated based on whether the task is completed on time. It is important that the speed of the consultants does not affect the progress of the entire project. If there are difficulties, they must be raised in advance and all project team members will work together to resolve them. Once the project plan is finalized, consultants need to complete it as planned. Other important assessment criteria are quality and results.

3. Core Competence of Chinese Management Consulting Industry

Management consulting industry belongs to the tertiary industry. Its development is accompanied by the rise of a generation of private enterprises in China. The output of management theory and the introduction of common sense are the essence of most management consulting needs in the early stage. The ecology of corporate politicization and qualified occupations The large number of managers is a prerequisite for consultants to have value. And this customer base is changing: with the maturity of various industries, the competition pattern has basically formed a large number of large enterprises, its operations are becoming more and more standardized, and the professional managers it uses are more and more consistent with the consultant group in terms of source and quality. Qualitative, and even in a sense, the quality of consultants who have joined the industry in recent years is generally lower than professional managers. It should be said that with the growth of the first generation of consultants, the demand for corporate problem solving has greatly exceeded the strength of current domestic consulting companies. Domestic consulting companies can only act as enterprises in terms of creativity, advertising, promotion, skills, training, etc. The resources and labor of the client, the management level of the corporate client, and the depth and accuracy of problem solving have exceeded the capabilities of most consultants.

After a period of operating experience in management consulting projects, many consulting organizations have realized that this industry is an industry where challenges and difficulties coexist, as well as opportunities and foundations. It cannot tolerate any falsehood. What is needed is the knowledge and expertise of experts. Professionalism, broad vision and rigorous analysis. We can boil this down to information, logic, and change. It is these three capabilities that have made the consulting myths of giants such as McKinsey, Kearney, Roland Berger, and Accenture.

In contrast to local management consulting companies, the gap in global information capabilities is an indisputable fact. In terms of local information capabilities, knowledge management and data management are generally lagging behind. A large number of consulting companies have estimated that partners can browse past cases and also use computer The network is disconnected and the removable access device interface is removed with the most primitive hand to prevent information leakage.

Looking at logic power, logic power refers to management ideas and system implementation tools. Western business management thinking is gradually formed in the long-term market economy environment with the continuous growth of enterprises. Taking a closer look at the evolution of Western companies' growth and the evolution of corporate management thinking, from the development of the linear departmental system in the 1900s to the GM's practical theory and business unit system in the 1920s, from point-like industrial thinking, strategic thinking, organizational thinking, human resources, Corporate culture to a balanced scorecard with systematic thinking, etc., the birth of modern management thoughts is only a hundred years old, and it is still in the Warring States era where flowers bloom and a hundred schools of thought contend. Japanese-style management ideas, American-style management ideas, Western-style management ideas It is difficult to compare with the management ideas of Hong Kong desktop. Anyone who has experience in corporate texture and corporate management knows that talking about management is meaningless. The practical effect is the last word. Management is about managing people and people are living in society. Therefore, corporate management thinking must be rooted in local culture. Systematic thinking, Chinese native culture is vast and profound, and it has a unique global system view. The birth of Chinese-style management thought and management tool system is a historical necessity.

At the beginning of the reform and opening up, the state-wide mentality and lack of management experience of transnational consulting companies and some westernized local consulting companies, simply copying Western management ideas and management tools, can indeed win the market of the moment, but in the final analysis, innovate China Management philosophy and management tools are the last word.

The formation of management thought and the improvement of the management tool system are not achieved overnight. It is definitely a common-sense error to simply despise the integrity and logic of western management thought and management tool systems.

Therefore, in terms of logical power, transnational consulting companies do have their own unique characteristics. Local consulting companies have a tendency to differentiate in logic. One type is called "academic", which is actually a full-fledged Westernization school. A defenseless MBA is poor. Scholars regard Western management tools as classics and become familiar with them. They are based on homogeneous competition with multinational consulting companies, especially in consulting areas that do not need global information capabilities. They lower customer expectations and promote the transformation of customer management into The client provided "labor outsourcing", and the company became a reporting production line, lacking independent thinking. This kind of local consulting company has no real room for development. Although another type of local consulting company has original system management ideas, it lacks sophisticated products and logically consistent tool systems. It is just like traditional Chinese medicine grabbing medicines and treating medicines without cures. It is necessary to overcome the major difficulties in product system construction.

Finally, look at the transformative power. Among the three core capabilities of the consulting company, the transformative power is the first. Multinational consulting companies have always been known for their transformative power. When they first entered China, they also practiced the tradition of "surgery." Taking a closer look, the core of transformative power is the ability to transform creativity and change. Creativity is inseparable from a deep understanding of the company's internal and external environment. Although multinational consulting companies have a large number of local employees, they adhere to the so-called orthodox consulting philosophy of their companies. In the creative process, the environment is often invisible, and even when they are seen, they often disagree, so their creativity is often outrageous; and on the promotion of change, the internal ecology of Chinese enterprises that are complex and intricate is often too neglected, leading to the change based on their own The brand is strong, hastily, and stubbornly resists the interests of those who have suffered.

Despite the weakness of their own brands, local consulting companies have a strong stage in transformative power, but then again, to be truly transformative, local consulting companies must have a deep understanding and unremitting pursuit of consulting value. In this regard, the consulting company that sells reports is pursuing an input-output ratio that emphasizes fast-in and fast-out, and cannot do anything; the savage company on the self-employed platform has different strengths and weaknesses, and it is difficult to become a climax. At present, China also faintly sees several customer value-oriented consulting companies, but under the harsh living environment, once encountering the rapid lane of business expansion, few companies can survive the temptation to make quick money.