What is the marking?

Signage is a general term for any kind of graphics display designed to transmit information to the audience. There are many different types of markings and have existed for thousands of years. Most modern markings rely on words, often in tandem with pictures, but a large number of historical markings used only pictures and many modern markings focused on international audiences also omit the text. Custom marking can be as simple as small hand -written brands suspended in the shop window, or it can be a very deliberate piece of branding compiled by an extensive marketing company and present at thousands of single corporation stores. This type of marking comes in all shapes and sizes, and there are very few common topics among different types. Theeant for the promotion of the company will include the name of the company, but the most effective forms of marking tend to have a central element except the name that becomes iconic. An excellent example is the marking used for McDonalds ™. IconicThe golden arches used in their marking have become as well recognized as their name, which is immediately visible from large distances and provided them with unlimited branding opportunities.

Another still present form of marking is Signage Street to provide information to pedestrians or drivers. Real street brands, such as those seen in many cities across the United States with a white inscription on a green background, give the names of streets and cross streets that help people walk around the city or city. Although these symptoms have changed over the years, because their primary goal is to communicate location to busy, often fast -moving people tend to focus on readability above all.

Danger and instructional marks are another form of street signal that can be seen in most countries around the world. Because these symptoms must be easily recognizable fromDistance and must also be comprehensible to anyone who can drive, including those who do not speak their native language, almost always have a kind of design topic or infographic, either accompanied by text or itself. For example, a street sign indicating a deer can sporadically cross a road whose aim is to warn drivers to slow down, can easily show a picture of a deer, in the United States in general in a simple black silhouette on a yellow background. Similarly, the stopwatch, because it is easy to recognize from a distance and in poor visibility conditions is a unique red color and a unique octagonal shape.

With the arrival of the Internet, the concept of marking has been given a dancing world. Digital marking is a term used to describe logos, banners and other navigation devices found online, although they are not technically stamps. However, it serves almost the same purpose as marking the real world and often relies on similar aesthetics of design.