What Are the Different Types of Internet Career Opportunities?

Online editing is a special profession and a special group. According to estimates by the relevant parties, as of now, there are nearly 6 million people working in online editing in the country, while only 750,000 people are traditional media editors and reporters. When included in the national occupation ceremony, this group was only about 3 million people.

Web editor

(Professional name)

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The main practitioners are

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Using relevant professional knowledge and modern information technologies such as computers and networks to engage in the construction of Internet site content, the main tasks are:

Collect materials for classification and processing;

Write a manuscript;

use

The main requirement of network editing is several software. Web Three Musketeers

Photoshop image processing

There are four levels in this profession:

The average monthly salary of online editors across the country can reach around 3,000 yuan, with slight differences in different cities. The smaller the site, the lower the salary. The monthly salary of editors of large portals can reach more than 5,000 yuan; the editor of the channel can reach more than 8,000 yuan.

1. What is pv

PV (page view), that is, page views, or clicks; usually a measure

1. Occupation name

Network editor

2. Professional definition

Those who are engaged in the construction of Internet content using relevant professional knowledge and modern information technologies such as computers and networks.

3 Occupation level

There are four levels in this profession: network editors (National Vocational Qualification Level 4), assistant network editors (National Vocational Qualification level 3), network editors (National Vocational Qualification level 2), and senior network editors (National Professional qualification level).

4 Occupational environment

Indoor and outdoor.

5. Vocational ability characteristics

Certain textual expression and communication skills, flexible fingers and arms, coordinated movements, strong sense of color, shape and space.

6. Basic education

Graduated from high school (including equivalent education).

7. Training requirements

7.1 Duration of training

Full-time vocational school education is determined according to its training goals and teaching plan. Promotion period: no less than 200 hours for network editors; no less than 230 hours for assistant network editors; no less than 200 hours for network editors; no less than 180 hours for senior network editors.

7.2 Training teachers

Teachers training network editors should have their own assistant network editors and above

1. Discover new sources of information. In this era of copying, not knowing where to copy is annoying. Don't just stare at Sina or DoNews to scroll. It's easy, but it's always slower. Moreover, the choices of others may not be appropriate for your positioning.

a) Regularly check whether the navigation site has added new content sites. Portals,

Since the Internet entered China, it has achieved amazing development, and a large number of various types of websites have appeared. According to statistics from the China Internet Development Statistics Report, as of January 2005, the number of Chinese World Wide Web sites was 668,900, which was higher than that of January 2004. An increase of 73,400, a growth rate of 12.3%. The Internet has become an indispensable information tool in people's lives.

According to estimates of the number of websites, China has as many as 6 million online editing professionals. In the next 10 years, the demand for online editing positions will increase, with a total increase of more than 26%, which is higher than other types.

Network editing refers to those who are engaged in the construction of Internet website content by using relevant professional knowledge and modern information technologies such as computers and the Internet. According to the estimated number of websites, China now has more than 6 million online editors. In the next ten years, the number of online editor positions will increase, with a total increase of more than 26%, which is higher than the average increase of other types of positions .

This is an emerging profession. In 2005, the Ministry of Labor and Social Security announced the third batch of ten new industries. Among them, "Internet editors" were listed. At the same time, the professional standards for online editors were also released. Vocational qualification examination, those who pass the examination will obtain "Certificate of Professional and Technical Level Certification" as a qualification. The employees are mainly diverted from occupations such as editors of traditional media (such as newspapers and magazines, television, radio), journalists, webmasters, graphic design and other professions.

According to the National Occupational Standards: Web Editor, our country now divides this position into

The editing profession is divided into four levels: network editor, assistant network editor, network editor and senior network editor. Four levels of training appraisal will be carried out one after another, vocational training [span].

Network editor (one of the following conditions)

1. After formal training of professional network editors, they have reached the required standard hours and obtained

First, fast and accurate content collection

Most of the content of the website comes from other online media, so the media and the media also collect content that they do not have. How to quickly and accurately collect the content we need and be able to judge the value of the content and the correctness and legality of the content are the most basic skills of an editor.

Reasonable Content Arrangement

Never think of web editing as a "copy / paste" porter. With the original content, how to process and arrange the layout again is the primary skill of network editing.

1. Text message layout:

a) Title naming:

The title is the main part of the website. Except for the content pages, most pages of the website are basically composed of titles. The title is the theme of the content. Just a few words or a dozen words should show the general content of the article, and at the same time attract viewers to click. Generally, when we collect articles from other media, there is already a title. At this time, we should not use it without thinking, but we should first look at the place where the website page will appear. If the number of titles exceeds its Position, then we must consider streamlining the title. Some websites adopt the method of controlling the number of words-that is, when the text exceeds the width of the display, it is expressed by an ellipsis, so users often cannot read the full title and cannot understand the article Content, and lost clicks for nothing. This is less common in some major portals. So a good headline is the first step in orchestration. (Note: Be sure to grasp the main content when streamlining the title)

b) Content layout:

Take a few steps. First, check for typos. (If it contains a content image, optimize the image and adjust it to the size of the site so that it can be displayed faster, while reducing the bandwidth pressure of the website.) Second, segmentation. The division of paragraphs makes people look comfortable, and at a glance, it can improve browsing speed. Third, color and bold. For some particularly important content, we can use colored forms to make it more eye-catching and more easily noticed by viewers. Often used for event URLs, time and other particularly important content. (Note: not recommended for casual use)

c) Key words extraction:

Word recognition is a very important part of search engines. Words in web pages are identified through dictionary files. Guan Jianci is a search engine identification index, which is convenient for search engine data analysis and is more conducive to search engine indexing.

2. Arrangement of picture information:

a) Naming of picture title: same as the title of the text in the previous paragraph

b) Arrangement of pictures: First, correction of pictures. Many of the images transferred from other websites contain watermarks. If used directly, it will not only help other stations advertise, but also affect the brand image of our station. Therefore, remove the LOGO of other stations and add our own LOGO (except for copyright notice). Second, the picture size adjustment, except for desktop wallpaper pictures can not modify the specifications, other pictures should be optimized to the most appropriate size (width of the content display frame is better than 85%, height according to the aspect ratio), saving resources and improving The download speed of the viewer, and all pictures are based on jpg.

Third, the original ability

When the columns responsible for yourself have accumulated a huge knowledge base, they also have the most keen capture ability in the industry, understand which ones are most people want to see, and have their own unique insights. At this time, you can often try to write some original things yourself, so that after being reprinted by other websites, it will have an impact on improving our website's backlinks, rankings and popularity. Note: (new) just happened, (rare) rare, real, easily controversial and become a topic, can attract eye-catching attention: interactive (message comment) massive (background history future experts from other countries talk) real-time updates multimedia (text chart Video animation).

4. Thematic planning ability

A so-called feature is a collective report on a news event, person, phenomenon, problem, etc. that has a high degree of attention or lasts a long time. A good topic has become an important means for websites to increase traffic and increase their influence.

Three aspects to pay attention to when planning a project:

Website positioning: The different positioning of the website means that it has different characteristics, functions, audiences, and content choices. Therefore, the organization and planning of the topic should be coordinated with the positioning of the website. The topics that People's Network can do are not necessarily suitable for Sohu.com and vice versa. Another point is that the topic should not be imitated. It should have its own characteristics and demands.

Website technical conditions: In the process of organizing and planning the topic, the communication technology conditions of the Internet media itself should also be fully considered, otherwise the overall communication effect of the topic will be affected. For example, in the case of insufficient bandwidth, if a large number of multimedia means such as animation, audio, and video are used for live broadcast on the topic, the page loading speed will be too slow, which will affect the browsing and reading of netizens.

The value of thematic objects: Not all news events, characters, phenomena, and problems are suitable for organizing and planning into a topic. Only those who have received a high degree of attention within a certain period of time (that is, hot spots) are eligible. For the purpose of hype, some online media often organize themselves or jointly with others to organize some activities with low news value, and accordingly organize and plan related topics online. Not only is this topic a waste of time and effort, but it also has low traffic and influence.

Two aspects that should be strengthened after the project is completed:

Timely update of the topic: Strengthen the rolling and continuity of the topic. Trans-temporal and large-capacity are important characteristics and advantages of network media. The latest and fastest information should be continuously enriched in the topic, so as to form the rolling and continuous nature of the topic.

Column interaction: strengthen the interactivity and participation of the topic. Strong interactivity and participation is another important feature and advantage of network media. By setting email, forum area, and interactive columns such as online surveys, comments, and messages on the page of the topic, online media can conduct full-scale, full-time online communication with viewers, and also gather popularity.

Five, recommended

As an editor, we should tolerate works of different genres and styles. Everyone has their own preferences and preferences. But as an editor, you should have the greatest tolerance and understanding of your work, and treat each author and each manuscript seriously and equally. Regardless of whether the work is of your favorite style, genre and subject matter, you must carefully and carefully review it, and carefully understand the author's creative intentions. You should not intentionally increase the value or grade of a work because of your preferences and preferences, His own preferences and preferences degrade and bury some outstanding works that are not in his own style. At the same time, the recommended news in combination with the current social trends and hot events must be positive and relevant to the people.

Six, communicate more with peers

Since you can't build a car behind closed doors, of course, you can't run your website behind closed doors, and communicate and learn with editors of other websites. At the same time, you can exchange friendly links and exchange resources with them, and promote the website in more ways.

Web Editor Recruitment Requirements

Have certain text expression and communication skills, flexible fingers and arms, coordinated movements, strong sense of color, shape and space.

description of job

1. Responsible for information collection, editing, review, etc. of relevant columns / channels on the website;

2. Manage website content, and provide active and healthy guidance to network visitors to increase traffic;

3 Responsible for the updating of website content and the compilation and uploading of self-collected education information; compile website promotional materials and related product information;

4 Collect, research and process online readers' opinions and feedback;

5. Cooperate with responsible editors to organize promotion activities and participate in implementation;

6. Assist in the completion of channel management and column development planning, and promote the improvement of website visibility;

7. Assist in the promotion of online marketing.

Qualifications

1. College degree or above in editing, publishing, journalism, Chinese, etc .;

2. Experience in SEO, experience in media editing is preferred;

3 Familiar with commonly used webpage production software and web search tools, and understand relevant knowledge about website development, operation and maintenance;

4 Good writing skills, active thinking, clear thinking, strong news sensitivity, strong website planning and information editing capabilities;

5. Good at information searching and editing, have strong ability to select topics, plan, edit and edit, master the writing of articles on various topics such as news, reviews, etc., have strong expression ability, writing ability and analysis ability, and strong communication ability ;

6. High professionalism and strong sense of work responsibility. Professionalism and teamwork, good at communication.

Network Editor Personal Training

Net editing is not very special. People who don't understand think it is copying and pasting. Those who know will notice that the net editing has several levels to process the files. So, what exactly is web editing work? How can I improve my personal cultivation?

No one has ever asked you to copy and paste without thinking every day. The fruits of the low tree are not the best. There is no fruit to eat. Our online editing textbook teacher Ms. Peng Lan wrote an article earlier: Pasting-processing-organization-interpretation is the four levels of online news. The low hand can only see the first layer, while the high hand can see the latter layers.

As a web editor, it is inseparable from dealing with words and events. In order to be a qualified web editor, some foundations must be consolidated. It is the so-called non-accumulation step, which can lead to thousands of miles. Starting from the details, continuously accumulate and cultivate, you can be competent.

Internet news disseminators should be high-energy reporters, that is, modern journalists who have deep knowledge of humanities and social sciences, are familiar with news editing and editing business, and also have modern communication skills. The qualities that all-round network journalists should possess include: deep theoretical knowledge, superb business skills, good moral cultivation, and advanced communication concepts. A qualified online journalist is not just a "cutters" or "masons", but a practical expert who understands both theory and theory. "Online journalists need not only strong planning skills, but also a strong sense of online journalism. In a sense, the sense of the Internet is more important than the experience of traditional media."

Sometimes web editors also play the role of reporters, which requires attention to editorial behavior and thinking.

Take the initiative to make friends with people in the circle, get news and story clues, and win support; be good at making friends with reporters, obtain current political and media information, and win understanding. Advocating both internal and external studies, language and image expression strive to be concise, and balance in change; life and style of work strive to be upright, and to get out of injection.

He is good at expressing affinity and reliability through various channels, trying his best to create a harmonious cultural atmosphere, and improving the industry's popularity and reputation. Places and opportunities are given by others, so they are responsible for the company's interests, time and energy are produced by their own, so they should start from their careers.

If you don't care about yourself, you will be controlled by others. If you don't want others to control you, then the end result is that no one will control you! Not only do you have nothing to do, but you do nt want to know anything about it. You are good at learning and thinking. Remember that you ca nt afford to think about everything.

Don't do nothing, don't mess with water, be diligent in manipulating the feet, work swiftly and cleanly, and today's things are as complete as possible today! Remember that you are a communication worker, and you must have a sense of responsibility to readers and customers. It is not enough to be responsible to leaders and colleagues. We must know how to turn waste into treasure, and be good at collecting, managing, analyzing, and using dissemination materials, because "clever women can hardly be riceless cooks!"

Be good at asking questions, because finding a problem equals half of the problem, asking the right questions is the key to a successful interview. To touch the reader, touch yourself first. If you feel boring, how can you make the reader interesting? Be an indispensable person first, then be a trustworthy person, and eventually become a person with your own brand.

Avoid impatience, develop a habit of patience and meticulousness, and especially strive for excellence in text and design work. The sense of language is "listened", so it is necessary to develop the habit of "reading", not just watching but also listening. Be accustomed to thinking in written language, because communication and editing are first and foremost a form of written expression. Don't talk about others or face yourself, treat everything professionally and consider your brand.

Zhou Kejin, the dean of Qianlong Research Institute, believes that this is the quality that a good network editor should have.

The survey also obtained a set of data. This set of data shows what characteristics the network editor should have in terms of personality characteristics.

First "under pressure";

The second "attention to detail";

The third "desire for achievement";

The fourth "perseverance";

Fifth "proactive";

Sixth "innovation";

Seventh "cooperative";

Eighth "flexibility";

Ninth "analytic thinking";

Tenth "Independence"

Eleventh "Integrity and Integrity"

Twelfth "Reliability",

It needs to be explained here. Just now we said that the first 13 items are called the characteristics of work skills. Today, the 12 items I said are the characteristics of personality. These two are not very consistent. What is a simple concept? It is our job skills that can be improved through training. Some problems in personality cannot be improved through training. Some of these things are us and are not able to act as an excellent web editor with differences in personality.