What Are the Different Types of Tourism Management Courses?
Tourism management is a new discipline established with the development of China's tourism economy and the development of the tourism industry. In China, this discipline has only been in existence for more than two decades, but it has become an important discipline department in the management discipline system.
Tourism Management
Students in this major mainly study the basic theory and basic knowledge of tourism management, receive basic training in tourism management, and have the basic ability to analyze and solve problems.
1. grasp
Main practical teaching links
include
Beijing
The first is senior executive management talents and enterprise management talents. It mainly includes senior executive leadership personnel familiar with international practices, senior business management talents and high-end tourism talents, especially senior tourism management talents with international standards and relatively sensitive to the international tourism market. Compared with the senior management talents, the middle management talents in tourism enterprises can meet the market demand in terms of supply quantity, but the quality needs to be further improved.
The second is professional and technical talents, including professionals in the new industry tourism industry, such as tourism information management talents, tourism e-commerce talents, large-scale event management service talents, and tourism research talents. But Hainan's tourism research talents are lacking, and the overall level of tourism talents needs to be improved, especially the lack of leaders in tourism research, especially in emerging tourism disciplines and new tourism industry formats.
The third is to serve skilled personnel. The main needs are the skilled talents who serve the front line of tourism, such as front-line service staff in restaurants, western cuisine, pastry chefs, and Chinese cuisine chefs.
The tourism industry is a thriving industry, so the tourism management major is also a rising sun major. With the gradual improvement of the tourism management system and the better combination of theory and practice, the prospect of the tourism management profession is very bright.
With the development and prosperity of the tourism industry, China's tourism industry has ten major growth points: new accommodation and hospitality, specialty catering industry, development of tourist attractions, production and sales of tourism products, tourism agriculture, tourism industry, tourism emerging services, tourism culture Entertainment industry, tourism transportation, and tourism labor export.
According to statistics from the World Tourism Organization, the tourism industry has now become the world's largest industry and is growing at a double-digit rate every year. In China, in 2003, China s tourism industry had fixed assets of RMB 843.9 billion, annual operating income of RMB 230.8 billion, and job creation of approximately 6,487,400. According to the World Tourism Council at the World Conference held by WTO, China s tourism employment is First, according to the research results of the World Tourism Organization, by 2020, China will become the world's largest tourist destination, with 137 million inbound tourists annually, and 100 million outbound tourists in 2020. Fourth in the world. Therefore, there is a big gap in China's demand for tourism management talents.
Graduates of tourism and leisure management majors can engage in tourism economic management and corporate management of tourism administration departments, travel agencies, tourist attractions, tourism consulting companies, tourism e-commerce companies, tourism planning and planning agencies, theme parks; or tourism and leisure industry Start your own business.
The details are as follows :
1. Tourism Administration
The tourism administration department must obtain civil servants through employment. The specific procedures include online registration, on-site registration, written test interviews, medical examinations, and list publicity. Employment units include the tourism bureaus of various provinces, cities, prefectures, and counties, and their affiliated enterprises and institutions. The specific positions of each unit are determined according to needs. Please refer to the Civil Service Enrollment Brochure of the year.
2. Travel agency
The functional departments of the travel agency are divided into: business department, planning department, reception department, tour guide department, outreach department, finance department, etc.
Business Department: Responsible for the marketing planning of travel agency products, soliciting group tours, ground picking and other travel agency business and conference, small and medium-sized exhibition organization marketing business; mainly managers, assistants, secretaries, group tours, ground picking and other positions.
Planning and adjustment department: specific operations of travel agency business, including designing tourist routes and quotations.
Reception Department: Receiving guests and other personnel who come to inquire.
Tour Guide Department: Arrange tour guides for tour groups, and tour guides need a tour guide permit.
Department of Outreach: The spokesperson of the travel agency in other places, often travelling to other cities to promote the travel agency.
Finance Department: Responsible for all fund operations of travel agencies, staff need to have some accounting knowledge.
3.Tourism consulting company
Main businesses include: outbound tourism consulting, domestic tourism consulting
On June 8, 2016, the Shanghai Education Commission announced the 2016 list of undergraduate warning majors on its official website. In view of the fact that English, international economics and trade, law, business administration, logistics management, journalism, tourism management, information management and information systems, marketing, administrative management and other 10 majors are repeatedly set up in universities in Shanghai, in some parts The enrollment rate and graduate contracting situation in universities for many years are not ideal, resulting in low overall indicators. After the study by the Municipal Education Commission, the above majors were listed as the 2016 Early Warning Major [1] .