What is a Dealer Market?
The core dealer, because it is a new term, has not always had an exact concept. Each manufacturer's understanding of the regional core dealers, because of its different product lines, different sales strategies, etc., have different opinions. Each manufacturer responded positively to what a core dealer is, but starting from its requirements for the core dealer, it depicts the face of the core dealer from the side.
Core dealer
Right!
- The core dealer, because it is a new term, has not always had an exact concept. Each manufacturer's understanding of the regional core dealers, because of its different product lines, different sales strategies, etc., have different opinions. Each manufacturer responded positively to what a core dealer is, but starting from its requirements for the core dealer, it depicts the face of the core dealer from the side.
- Regional core distributors often have the dual task of doing terminal market and distribution.
- Many manufacturers have adjusted the overall generation level from the national level to the provincial level, and have competed in fully detailed regional markets. Under this channel structure, the main functions of the provincial general agent shift to the provision of logistics and services, while the task of regional market development is shifted more to those who have a certain distribution capacity and digestion ability in a certain product line and have A certain influence on the channel. Such regional distributors, more and more people call them "regional core distributors."
- Core dealers should have the following main functions: 1. Meet the purchase needs of users and effectively cover the purchase channels of users; 2. Build a bridge between manufacturers and users; 3. Work with manufacturers to shape and enhance the brand competitiveness of manufacturers ; 4. Meet the service needs of users
- All upstream manufacturers are talking about how to strengthen support for regional core dealers. However, is the support that upstream manufacturers focus on and value for regional core dealers necessary for these dealers? The support provided by distributors for upstream manufacturers will vary according to the company's specific situation and business characteristics.