What Are the Different Types of Website Editing Software?
Website editing is a new profession in the Internet age. In 2005, the Ministry of Labor and Social Security announced the third batch of ten new industries, with "Internet editors" among them. Website editing has four major features: hypertext link-based editing, full-time editing, database-based editing, and interactive editing. However, like traditional media editors, online editors are often misunderstood or biased.
Website editing
- Clarify the theme positioning of each channel column;
- Collect and organize article materials around the theme;
- Clearly edited articles are associated with it.
- Website editing, yes, review, and then publishing to Internet users worldwide through the Internet, and receiving feedback from Internet users through the Internet to generate interaction. Network editing refers to the use of relevant professional knowledge and modern information such as computers and networks
- PS
- The general monthly salary range is 2000-6000 yuan. There is a big difference in the treatment of online editors. There are also juniors whose monthly salary is less than 1,000 yuan. There are not a few network editors with monthly salary of 5000-8000 yuan.
- Large portals, such as Sina, Tencent, Sohu, etc.
- Small and medium professional websites, such as
- It is estimated that China has nearly 3 million online editors and 750,000 editors and reporters in traditional media. The number of online media practitioners far exceeds that of traditional media. At the same time, the subject background of online editing in 2013 has also changed significantly compared to six years ago. Before 2000, editors with a background in computer science became the main force of major websites. However, since 2000, competition in online media has become increasingly fierce, and the content-based concept has been regarded as the 'bible' for website development. Editors gradually occupy the mainstream, and editors and reporters of traditional media enter the Internet tide. Since 2004,
- Nowadays, the status of the Internet as the fourth media has been established. Since it is a medium, what are the editorial characteristics of network editing compared with the previous paper media and radio and television? This is a question worthy of our discussion.
- Network editing has the characteristics of hyperlink editing: almost all the editing characteristics of network editing can be attributed to the hypertext technology in the Internet. Hypertext is an information network composed of relatively independent node information and a chain expressing the relationship between them. Hyperlink editing is jumpy. In a sense, readers reading news online are actually
- Take into account the network media itself,
- Traditional Net Editing
- With the rapid development of the Internet today, the Internet has become more diversified, but no matter how the network changes: News-Editing-Promotion-Planning-Operation is the most basic line for the career development of web editors.
- In the first batch of online editing textbooks in China, 70% of the knowledge learned was news editors; 20% were
- 1. Development and status of online news
- 2. Basic Internet technology application and release system
- 3. The basic technology of web page production
- 4. Fine editing (referring to enriching a single news report in form and content) and feature production.
- 5. News editorial thoughts and ideas
- 6.
- 1. Discover new sources of information. at this
- 1. Determine the theme:
- 2. Write the title of the article ;
- 3. Text content creation : including text and text content, seo information, etc .;
- 4. Article publishing : Filter the article format, edit the format, check to prevent typos, typographical disorder, the article theme does not correspond to the channel column, etc., and confirm that it can be published;
- 5. Review : After publishing, you need to browse and check again on the front page, and immediately return to correct the errors.
- In carrying out each of the above tasks, we should pay attention to the following points:
- 1. Article Title:
- · The article title is short, eye-catching, novel and attractive;
· The title should be unique, and the title of the article collected through the network must be modified, and must not be the same as the original title;
· The title must contain at least one of the key keywords that the article focuses on optimizing;
- Article title writing principles and techniques:
- Seven principles:
1. Clear theme 2. Concise 3. Keep away from the title party 4. Unique personality 5. Striking 6. Fit with network culture 7. Fit
- The previous "spreader-centric" model has gradually been
- The network has become increasingly connected with people, and the requirements for network editing media literacy have become higher and higher. Its ability to choose to process information,
Pseudo-original
- Generally, we write "pseudo-original" articles, so finding articles is the first step in writing. I used to find the most on competitors' websites or related industry websites. I rarely tried other things because of these. There are still many resources on the website, and I don't think it is necessary to find them again. But after writing for a while, I found that these resources are very similar, and I have to find some new methods. So, based on the experience that others have given me, I started with news portals and downloading e-books, especially e-books. I think it s great. There is a lot of content in an e-book. You can edit several articles separately. Or you can download more and take a part of each piece together, this effect is also good.
- Writing of article title:
- The title is what people see at first glance. Be sure to pay attention to it! When I wrote the title, I didn't pay much attention to it, but it was improved after the guidance of my colleagues. The titles I use more are declarative, eulogizing, questioning, and contrasting. I think that using questions in the title will leave readers with space to think and arouse interest in reading. Because I edited a highly professional project from Shanghai Heyi. Heyi is in the filter industry. Relatively strong professional, so the title should be more formal, to give people a more professional feel, convince. In addition, in some articles about filter performance, I will use words such as "experts say ..." and "some company said ..." in the title to enhance professionalism. Of course, there are many ways to write titles that I haven't used yet. I still need to learn more.
- Text content.
- 1. The first paragraph.
- Before writing the text, I knew that the beginning and end were the most important, and of course, writing soft text is no exception. The soft text should pay attention to the user's experience, so I usually create the first paragraph. It may take time at first, but after a long time of editing, I also accumulated a few more common beginning methods. As far as filters are concerned, I generally use the words "Well known, China's environment ...", "With the development of the economy, the pollution of the water environment ..." and so on. These are all More general, articles that are generally used to promote environmental protection are possible, and some more special ones will be edited separately.
- 2. The text.
- I mostly use the word replacement method in the text. Sometimes I feel that the original text is tedious and repetitive. I will modify the entire paragraph, delete the unimportant things, and try to use myself. Words to express the same meaning. It may take time to do this, but it is still relatively safe for the quality of the article.
- 3. End.
- At the end, I will summarize the entire article, briefly repeat the characteristics of the filtering equipment and call on everyone to pay attention to environmental protection. Sometimes I also use questioning sentences to end the reader's imagination. In the writing of the text, inserting keywords is more important. In this regard, I think it can be done. As long as the article you are looking for is relatively relevant, the keywords are better inserted, and the sentences before and after are also relatively smooth.
- 4. Keywords.
- The choice of keywords is the key to the article. In addition to the keywords already given in the project, soft text editors generally have to summarize some long-tail keywords by themselves! My experience in this area is not much, just share a little Right. The first is to pay attention to the user experience, put yourself in the user's perspective, and think about what kind of words others will usually search for. Second, long tail words want to be ranked higher. Naturally, they must be competitive and have fewer competitors. This requires you to come up with some long tail words that few people have done before, and also recommend several keyword analysis tools: Google keyword analysis tools, Baidu index, webmaster tools, etc., are very useful.
- 5. Description.
- I used to think that the description was a sentence summarizing the full text, but later I knew that it appeared at the front of the article, and was first crawled by search engines along with the title and keywords. Therefore, when I write, I often use some questions, or summarize the characteristics of the filtering equipment mentioned below, and sometimes I directly copy a sentence in the text and slightly modify it as a description. But the premise of doing so is that the sentence contains keywords and can better express the meaning of the article.
Use of website editing keywords
Long-tail keywords are relative to the main keywords. Long-tail keywords tend to be longer, consisting of two or three phrases, or even a complete sentence. Long-tail keywords are mostly found on the ultimate page. Generally The search volume is relatively small, and the search volume is not stable. However, compared with the main keywords, long tail keywords tend to have higher conversion rates. Generally, the main source of traffic for large websites is long tail keywords. How to use long-tail keywords to edit forum posts or information 1. Write a title for the content that catches the user's attention and contains long-tail keywords.
2. Capture the most eye-catching news content through high-sensitivity news and attract user participation. Or use statistics tools to learn about users search habits and trends, and find what users like.
3, the content of the post is written around this theme, the content as much as possible consistent with the title, do not deceive users.
Website editing internal link building
- Internal link construction is an important part of the daily work of website editing. In general, search engines will point to other pages through hyperlinks on the page content. This will allow search engines to retrieve more pages through the hyperlinks, thereby increasing other pages on the site. Chance of being crawled. Notes on internal link building:
1. The frequency of internal links Although internal links of posts or information content can increase the chance of being included on a site's pages, the more the better. Generally keep about 300-500 words and add an internal link, it will appear as naturally as possible.
2. Internal link URLs need to be standardized.