What Are the Pros and Cons of Allowing Blog Comments?
Blog group building software, as its name implies, publishes articles to a large number of blogs. Automatically register blogs and publish blog posts to promote and form a large number of external links to improve rankings.
Blog group building software
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- Blog group building software, as its name implies, publishes articles to a large number of blogs. Automate your blog
- The original name of the blog was Weblog, which consisted of two words, web and blog. Literally, it was a network diary. Later, people who liked new nouns deliberately changed the pronunciation of this word and read it as we blog. As a result, the word blog was coined.
- 1.High degree of segmentation and accurate advertising targeting
- 2.Strong interactive communication, high degree of trust, and good word-of-mouth effect
- 3.High influence and guide the trend of online public opinion
- 4, greatly reduce the cost of communication
- 5.Conducive to long-term interests and cultivate loyal users
- 6, blog marketing value reflects
- Professional corporate bloggers are generally written by the following four categories of people:
- The first group of people are entrepreneurs. "Southern Weekend" has a newsletter about "thousands of entrepreneurs blogging." Entrepreneurs (some are designers, and many fans) They write blogs, many of which are directly expressed as product culture, and are a way to promote products at a high level. This kind of blog can show the original views of the company veterans, they are real people, have a human side, and at least are very successful people. Proper management can successfully create a sense of harmony and trust, convey important information about the company, respond to industry topics, and let everyone know the company's status.
- The second group of people are corporate employees. Many companies' blogs are written by employees of different professions or by several employees, and they are more representative in bloggers. Such blog writers are generally more professional in some aspects of the company, such as software developers, lawyers, accountants, marketing experts, etc., so when they spread the news, everyone will listen carefully. Not only spread knowledge, but also tell everyone what the message really means. For example, before Microsoft was testing the new search engine, the bloggers of the msn search team used the blog to publish product information, admitting where further improvements are needed, and telling everyone about the product development direction, so that everyone can trust the product Feelings and period.
- For another example, Jeremy is a search engine promotion ambassador for Yahoo. His extremely popular blog. The above discussion attracted people from all walks of life to participate. He is also actively expanding relationships within and outside the industry. He doesn't have a sense of pure business at all, because he is passionate about the company and even helps people find jobs at Yahoo.
- The third type of person is the writer employed by the enterprise.
- This is a company that specializes in using blogs for marketing, an English tailoring company. It was created by a well-known marketing expert blogger, and it helped London tailor Thomas Mahong set off a wave. In fact, because of his personal blog, he became the tailor with the highest media exposure in Savile Street ever. He has interviewed dozens of magazines and newspapers.
- The fourth category is consumer writing. Of course, companies are also contributing to the situation. For example, Procter & Gamble, one of the world's top 500 companies, has 20 million registered customers worldwide. Procter & Gamble has launched a large number of prizes to encourage long-term customers to applaud new products on P & G's blog, and the prizes allow them to get big discounts when purchasing Procter & Gamble products around the world.
- The blog marketing models adopted by different industries and enterprises of different sizes are not the same. In fact, there can be many different models of blog marketing. From the application status of corporate blogs, there are six types of blog marketing Common forms:
- 1.Corporate website blog channel mode
- 2. Third-party BSP public platform model
- 3.Blog marketing model built on a third-party corporate blogging platform
- 4, personal independent blog website model
- 5. Blog marketing outsourcing model
- 6.
- The popular way to build a blog group is to create blogs in batches on major portals, write soft articles or reprint articles on the main site, and each blog links to each other in a friendly way, and finally reaches the goals of increasing the popularity of the website, increasing external links, and increasing traffic. Blog group building promotion is not the end of registering a bunch of blogs. These blogs need to be "raised" and need to update articles every day. Many friends may be misunderstood, thinking that the promotion effect of blog group building is coming fast. Let me tell you, the effect of just setting up a blog will not be immediately obvious, and it will require a large number of articles to accumulate and persist for a long time.
- It feels like a site offers blogging functions. Last time I was chatting with a friend. He said that one of his friends managed more than 200 blogs. At that time, he felt so exaggerated. It was not that he was amazing, but that he found it there. Multi-blog platforms, maybe he set up multiple blogs on one platform, without asking. The following are Daniel's recommended blog platforms: v8 webmaster home, Sina, Sohu, Netease, qq, Baidu, Yahoo, blogs, Chinese blogs, Google, Hexun, Youbo, donews, Zhongyi, China Net, Zhongjin Online , Tianya Haijiao Community, Blog Bus, Weiku.com, Mop, Bosi, yo2, Csdn, MSN space, Juyou Blog, 19th Floor, 51, Blog Network, yoho, TOM Blog, CCTV Blog, Power Country Blog, University Blog, Westland Space , Dahe blog, and more.
- You can't choose a blog platform blindly, you should choose according to your website's positioning and user group. For example, if your website is located in the IT industry, building columns on techweb, donews, iResearch, etc. should be a good choice. If your site covers a wide range of content, you can register for portal blogs such as Sina, Sohu Blog, and NetEase. If you are pushing a hospital website and running to CICC to build a blog, they are financial portals. They cannot be said to have no effect, but the effect is very small. If you are too busy for a long time, you will not catch it. Only a few users will wave up the flag. As a reminder, portals such as Sina, Sohu Blog, and NetEase are suitable for the promotion of most websites, because their users are diverse and everyone must go to the portal.
- Google is gone, leaving Baidu alone. Of course, Baidu will take care of its own products. Baidu space has a high weight in Baidu search. It is inevitable that articles are effectively crawled by Baidu spiders. Compared with other blogs, it ranks first and is insufficient. The place is slightly slower. Sina and Tianya, if you publish an original article, the inclusion is very fast. Generally, it will be included within a few minutes. Although the inclusion is fast, the weight is lower than Baidu Space. Sohu blogs have excellent performances in emotional, feminine, health, financial, entertainment, gossip blog posts, and his blog circle and blog mutual promotion are a very good way to promote. In QQ space, the weight is relatively low, but the function reproduced by his user articles can not be overlooked. Regarding the advantages and disadvantages of each platform as a channel for blog promotion, you need to constantly explore.
- Personal experience, blogs are about fineness and not much. You can choose a few high-weight portals to set up a blog. Just like me, I choose 6 places, Sina, Sohu, Netease, blog bus, Baidu space, QQ space and so on.
- In addition to good content operations, blogs also need certain external links to increase their weight, so you should also pay attention to accumulating external links for your blog. For example, if you have dozens of blogs, that's easy. You can put They are connected to each other, friendship with each other, and eventually form a chain, the weights are promoted layer by layer, and finally they are transferred to your main site, so the opportunity to increase the weight of your website will be very large.
- In addition, the title of the blog should be set reasonably around the positioning of your website, and the theme should be relevant. Secondly, in the original article, you can appropriately add relevant keyword anchor text to point to the blog homepage and website homepage. It is also quite easy to add more internal links. Not bad. After the blog is optimized for the external chain, it is also optimized for the internal chain. After all, it is beneficial to spiders.
- Group building of blogs must be done step by step, and there must be no rush to effect. Blogs need to be "raised", so they are not suitable for quick and quick promotion. How to bring up a blog, for example, you have 10 blogs. If you can keep updating original articles every day, it is best to increase the weight of the blog. If you ca nt, you should update at least once a week. Updates are made every day. It takes a year and a half to get a certain reputation for a "raising" blog. It is no problem to establish a good brand and gain weight.
- After all, writing originals is limited. You can also reprint the fine quality appropriately. You can reprint some highly readable content, but you cannot reproduce it intact and reprinted intact. It is easy to be K En, at least it must be a pseudo original. Title With a slight modification, a summary can be appropriately added to the first part of the article, and a summary can be added to the end of the article. Advertising cannot be used.
- Many people think that original content is good content, and it is not completely right. The content is the user's choice. They say that they like what they really like, so what the user likes is good content. The effect will be better. Talking about content operation is endless, here is also incidental to show the importance of blog content operation. If you are interested, you can search for content in this area. The content operation is the same whether it is a website or a blog.
- There are many blog group management software. I do nt really know the pros and cons between them. I do nt have much say because I used a blog management software: Juzi said that yesterday I wrote a special article " Wu Feng: Blog Group Construction Promotion Management Software Experience ", I feel Juzi said that the article management, picture management, article publishing and other functions are quite convenient, he can let the promotion staff from the tedious" login "," repeatedly posting the same article to different "On the blog" and other useless promotion work out of the work, so that the promotion staff to focus on content operations, and blog promotion, greatly improving work efficiency.
- The blog group building management tool is a tool for writing articles and publishing articles to blogs in batches. The problem is that mass posting means that you first write a batch of articles to different blogs. Will there be a lot of uniform things appearing on search engines? The answer is no! A large number of blog posts are posted with links to your website, and Ah, these articles are published at the same time within a few minutes, the title is the same, will this be punished by search engines? Answer :meeting!
- The search engine is simulating the thinking of people. It is often smarter than you. It can identify some blogging tools. You publish an article on this blog and immediately publish it on another blog. The title is exactly the same. This kind of blog software does not do it. To humanity, the best blog grouping software can be set to publish an article at an interval, which can automatically fake the original title and content. Of course, the best effect is to write your own original. If you can write your own soft articles, I believe the results will be better. You can maintain a group of blogs, insist on writing some soft articles every day and publish them to your own website first, and then use the blog grouping tool to publish Go to your blog. Such a benefit, your article is valuable, your account will not be locked by the administrator, and anyone who sees it will be reprinted! This is also the benefit of the soft article, which has a good spread. !
- To do a good job of blog group promotion, it really takes a lot of time, and it is a personal effort, so it is recommended not to build too many blogs, otherwise it will be tiring to maintain. You can run several blogs with your heart.
- Here are some tips for blogging operations, and some unique advantages of portal platform blogging.
- The above mentioned Sohu's blog circle and blog mutual push, the effect is very good, many blogs can create and join the circle, if you use this one, the effect is also very good, let's talk about Sohu blog, Sohu blog a lot All the topics have circles, such as health medicine, etc. Many circles are not less than 100 people, there are more hot circles up to 400,500 people, if you join 10 blog circles, there are literally thousands more clicks and Users who read their blog posts, because posting on Sohu can directly push to the circles we participate in. However, pushing articles requires some skills and should be pushed to the circle that matches the article, otherwise it will be easily kicked out.
- Log in to your blog and click on other blogs that you can see one by one, which is equivalent to leaving footprints in the other's blog. Of course, there are software similar to blogging, but many are charged. When your footprints appear on other people's blogs, many bloggers are used to coming to your blog along the footprints, and traffic will continue to flow.
- The blog post is allowed to be reposted, and the QQ space has a small weight. It is also mentioned above that his reprinting function cannot be overlooked. Because QQ is an acquaintance, I publish articles on it and often get reprinting opportunities. For example, I promote a personality test website. Post a blog post and get dozens of ips in one blog post easily.
- Features Blog group promotion is definitely one of the slow heat promotion effects. It is different from Post Bar and SNS promotion immediately. It takes time to operate carefully. It has a significant effect after a certain brand awareness. The method is so simple. Finally The old talk often emphasizes that the most important thing for online promotion is execution. Even if you know the method of online promotion very well, you can use it for nothing.
- Blog group building software has the following characteristics:
- 1.High degree of segmentation and accurate advertising targeting
- Blogs are personal online publications with their own personalized classification properties, so each blog has its own different audiences, and its readers are often a specific group of people, with a degree of segmentation far exceeding that of other forms of media. The higher the degree of segmentation, the more targeted the ads are.
- 2.Strong interactive communication, high level of trust, and good word-of-mouth effect
- Each blog has a blog circle with the same hobbies, and the blogs within this circle have a great mutual influence and a relatively high degree of credibility. The interaction between friends is also very strong, so it can create Word of mouth effect and brand value are very large. Although the absolute value of a single blog's traffic is not necessarily large, the audience is clear and targeted, and the unit audience's advertising value is naturally higher, and the brand value it can create is far beyond that of traditional advertising.
- 3.High influence and guide the trend of Internet public opinion
- With the successive occurrence of blog events such as "Chengcheng Steel Commenting on Starbucks" and "DELL Notebook", it has confirmed that the influence and influence of the comments formed by blogs as high-end groups have become greater and greater, and blogs have gradually become netizens. Our "opinion leaders" guide the trend of public opinion on the Internet, and their comments and opinions will be quickly spread on the Internet in a very short time, which will have a huge impact on corporate brands.
- 4, greatly reduce the cost of communication
- The cost of word-of-mouth marketing is mainly focused on educating and stimulating a small portion of the disseminated sample population, that is, educating and developing word-of-mouth opinion leaders. Therefore, the cost is much lower than other forms of advertising to the general public, and the results are often more effective. If an enterprise cleverly utilizes the role of word of mouth in the process of marketing products, it will certainly achieve many effects that conventional advertising cannot achieve. For example, blog profitability and innovation in traditional industry marketing methods are among the hot topics in the society. Therefore, advertisers can not only obtain significant advertising effects through blog word-of-mouth marketing, but also be attracted by the bold use of new Internet media for marketing innovation. The greater attention of the wider social population and the marketing industry has led to hot reports from major media, and this advertising effect is bound to be far greater than pure advertising investment.
- 5.Conducive to long-term interests and cultivate loyal users
- Use word-of-mouth marketing strategies to motivate early adopters to recommend products to others and persuade others to buy products. Finally, with the increase of satisfied customers, more "information seeders" and "opinion leaders" will emerge, and the enterprise will win a good reputation and long-term benefits will be guaranteed.
- 6, blog marketing value reflects
- The number of links to corporate websites or product descriptions has been greatly increased, and the search engine information collection has been added. The possibility of directly bringing potential users has rapidly increased, and it is convenient to conduct user behavior research at a lower cost. Passive media relies on self-publishing information. To enable the communication to continue uninterrupted for a long time, and not limited to the current communication theme activities.