What are web statistics?

Website statistics are numbers and information that gives you information about transmission coming to your site. From visible counters to invisible protocols that most server software maintain, these numbers can be vital in forming advertising campaigns and design of the site for the web.

The easiest type of web tracker is the basic counter. This is usually a little javascript on a page that counts how many times the page is displayed. These are still used on a number of personal websites, where the owner only takes care of how many visitors receive their website, or where the owner wants an easily implemented public display of visitors. Unfortunately, most counters are very unreliable; The accuracy of the data depends on how they are written. Crowns can ignore the views of the page from visitors who have deactivated cookies; Every time the visitor intervenes, the counter is likely to calculate the new visitor. DunnyFor ER professional, locally operated programs that allow you to create personalized visual graphs of server information. These programs range from free to hundreds of dollars for a personal license and were mostly replaced by web analyzers.

The most widespread online statistical system of the website is the Webalizer program. It is a free and open source, easy to install, runs on a wide range of operating systems, and includes virtually all the data that people are interested in. Also popular are the AWStates program (which has more detailed data) and an analog program (which has several small features from the webupalizer).

Website statistics include the following information:

• Hits: This number is usually presented as sums and diameters for the period of time period. Hits are the number of times the files and pages were obtained by the server - in other words, POKWhen, when the information was sent to the server, the registers hit.
• Files: This number represents how many non-HTML files were required from the server. This includes all the pictures used, style documents and media files.
• Page view: Page views are how often the page has been viewed on your server. This number is often used to promote advertising on the web because it is a reasonable sign of how many times the banner will be displayed.
• Visits: This number represents how many unique IPs (which is a good general measure for individual people) has visited the web. While many people use the term "intervention" as if it were the amount of actual traffic they receive, unique visitors are a real measure.
• Answer: server logs also monitor code received by every intervention. 200 code suggests that all that JSMENT as planned(The visitor made a request, the server got it and returned the appropriate file). And 206 indicates that the desired file has not been delivered in full. 404 indicates that the desired file was not found. There are many other possible answers, but this is the most important. If your protocols show huge numbers of 404 answers, then you have the chance that you have a broken link - either somewhere on your website or the site that refers to you.
• URLS: URL tracking gives you an idea of ​​what specific files are most popular on your site. This can help you determine which content areas are the most visited and also which pages have the most valuable advertising potential.
• Referrer: Referrer is a website that refers to the page on your site. Direct request means that the visitor has entered your URL directly without following the hyperlink.
• search string: if needed (for example, when it's Directed from Google)The protocols follow the search text that the visitor has entered in the search engine that ends on your site. This can be very useful to determine what keywords will continue to target if you are trying to increase traffic to your website.
• User Agent: A user agent is a browser that the visitor uses to visit your site. Since this string can be changed by a user, it is not completely reliable, but gives you a good feeling that most of your visitors use. This can be very useful in planning the conversion of your site to determine what standards you need to follow; If you have less than 1% of your users using Netscape 4.7, you can decide to ignore everything together.

Website statistics offer a great opportunity to tune your site to keep up with the needs of your users, and will also provide you with a large amount of information that you can useT for designing advertising campaigns or selling ad on your site. They are also fun searching for personal sites, and since virtually all hosts now include free access to the server log, there is no reason to go through them to see what you can find.