What is a bad neighborhood?
Everyone knows that the bad neighborhood can reduce real estate values and the same applies to the Internet. Like the literal bad neighborhood, the Internet bad neighborhood is full of dubious places, some of which may even be harmful. Connecting with these sites may cause the order of the site search to drop and in some cases a large number of incoming links from the wrong neighborhood may also endanger search evaluation. If you link to such a website on your site, you can be focused on other sites in the wrong neighborhood and as a result penalized. Likewise, such pages can also try to inflate their search rating by linking to you so that it looks that they are associated with legitimate websites, and some search engines can also penalize it.
It is quite easy to avoid connecting to the bad neighborhood, but it is good to regularly check outgoing links on your site. Sometimes domains expire and are converted into link farms or are filled with SPArable material, so once a verified link becomes bad. On other occasions, you can link to the web in a bad neighborhood by chance without not realizing that the site has a large amount of spam or malware somewhere in its depths. Spammers are also known for using redirects that can turn good references to bad. You can also refer to the bad surroundings of the proxy, a link to the web that has links to the wrong neighborhood.
You can use a number of online tools to scan your domain; www.bad-neighborhood.com is a good place to start. Most of these tools are free, so it's worth it. You can also manually scan links on your website that can also alert you to any securites of violations; Hackers like to try to penetrate the server protection to place links or other malicious materials on the website, especially blogs.
Even the search engine knows that people sometimes make mistakes so the only reference to the wrong neighborhood will not introduce you from the ribíčku. However, if the site normally refers to dubious sites, in extreme cases it may start slipping in the ranking or being discarded. If you think you have been accidentally penalized, you can claim a search engine and ask for reassessment and re -introduction.