What is a Google Bomb?

"Google bomb" is a slang word on the Internet, which means to improve a page's ranking in Google search, often with humorous or political intent. In July 2009, Republican activists successfully used the "Google bomb" to bombard Google, putting the Obama administration on the headlines of search results for "worst ever failure". There is also the book "Google Bomb" of the same name.

Google bomb

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Google Bomb refers to attempts to alter search results on Google by increasing the page rank of a web page (PageRank).

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The first Google bomb occurred in 1999. Despite the creator's anonymity, a user on the site posted a question that pointed out why Google was "more evil than the devil Satan himself", and the existence of the bomb has since been revealed. Users who use Google search phrases find that Microsoft's homepage always appears first in search results. The phrase bomb itself was created by Adam Mathes in 2001, for which he wrote an article about how he used a "talentless hack" as a bomb to make fun of one of his friends, graphic designer Andy Pressman.

One of the most well-known Google bombs was during the 2004 US George W. Bush second campaign. To experience this special google bomb, try google for "miserable failure". The first result will be the autobiography of George W. Bush on the official White House website. In order for the bomb to work, many authors must use the exact word "miserable failure" in their hyperlink descriptions in order for their pages to link to the White House autobiography.

In the US election battle for control of the Congress, some Democratic supporters used the "Google bomb" to increase the click-through rate of articles attacking Republicans, making it easier for searchers to find them. Some people have used this method to successfully connect the words of President Bush and "miserable failure". Searchers will be guided by typing the phrase "Miserable failure" on the English Google website Go to the White House website where Bush's resume is written.

In January 2007, Israeli Prime Minister Olmert was also the subject of a "Google Bomb" attack. Searchers who type "tragic failure" in Hebrew on the Google search engine will be directed to a page on Israel's official website with Olmert's resume.

Because of Olmert's "joining", the term "tragic failure" could thus link to two politicians. That is: US President Bush and Israeli Prime Minister Olmert.