What Is a Pop-Up Blocker?

Pop-up ads are when people browse a web page, the web page will automatically pop up a small dialog box. The dialog box then either hoveres around the screen or floats to a corner of the screen. When you try to close, the other one will pop up immediately, this is the "pop-up" advertisement on the Internet.

Pop-up ads

Pop-up ads are when people browse a web page, the web page will automatically pop up a small dialog box. Subsequently, the dialog or

Over the years, the debate over this "pop-up" advertising has reached a fevered level. Advertisers are fond of this novel advertising method, because it can force the majority of Internet users to browse their advertising content, so as to obtain better advertising results. But the majority of netizens have already hated it.

(1) The object of dissemination is wide. The object of pop-up advertisements is all computer end customers connected to the Internet. Products, services and other information are transmitted to all parts of the world through the Internet. Its worldwide advertising coverage is unmatched by other advertising media.

(2) Various means of expression. Pop-up ads use text intro, sound, video,

Let's look at the market share of pop-up ads. It is estimated that pop-up ads will only account for 5% of the total US $ 8.3 billion in Internet advertising revenue this year. In view of this, if pop-up ads are to survive, they must appear in a new form, and in this way please the majority of netizens, rather than further stimulate their dissatisfaction.

In fact, the problem of blocking pop-up ads has also put network providers in a dilemma. To meet customer requirements,

A form of pop-up window is called "mousetrapping", which uses a web page or advertisement to cover the entire screen without any

Opera is the first mainstream to develop a tool to block popups

Problems with pop-up shielding and non-advertisement pop-ups

Cyworld is

Advertisers are also continuing to find new ways to bypass existing restrictions. The latest ads use a lot of animations and traps, others use HTML to make the ads appear in

Netizens are getting bored with this form of pop-up advertising, which has forced many international companies to start changing advertising methods, and there are still some portals that have a soft spot for pop-up advertising.

Advertisers have always appreciated pop-up forms of online advertising. They think that this will attract the attention of netizens, and they are even willing to pay more for this. But this may be an illusion. Many surveys have shown that netizens are tired of the overbearing form of pop-up advertising.

In foreign countries, it is becoming increasingly difficult to publish pop-up advertisements. Many companies that provide online services would rather lose some advertising fees and would try to suggest

Pop-up ads

The informant chooses other forms, such as push-button or banner ads. In August 2006, search engine giant Google added a feature to prevent pop-ups from being enabled in a new version of the embedded search toolbar. Microsoft in the United States also announced in November that it added the same functionality to the new version of Internet Explorer.

The call to eliminate pop-up ads is increasing worldwide. In November 2006, the Internet giant Yahoo also added the function of blocking pop-up ads in the company's toolbar. Yahoo is a good example. The reporter logged into many foreign websites yesterday and rarely saw pop-up ads.

However, in China, major portal sites such as Sina, Sohu, NetEase and even TOM have a large number of pop-up advertisements every day. Even Yahoo China's website is not exempt. These major websites have almost monopolized the resources of all Chinese Internet users.

"Advertisers spend money on such advertisements. However, the number of pop-up advertisements is limited every day, and generally not more than two on the homepage." A portal official explained. Obviously, these websites have high confidence in the endurance of netizens.

In the domestic situation, pop-up ads begin to be delivered to users in a "rogue" manner, forcing the home page to point to the advertising page, and the normal way cannot be modified at all. Double or multiple links, one click may pop up N multiple windows, but the window that should normally be redirected is not displayed, and there are technical links to calculate whether this click pops up the advertising page based on the system time, generally accurate to the second, For example, click on the normal link at 15:01:01, click on the advertisement page at 15:01:02, and so on. Sometimes advertisements will pop up "heartbroken" pop up more than 30 pages at a time, or there are two or more advertising company's plug-ins to launch announcements together, or the technology of the advertising company itself is immature and causes software conflicts. Faster than you shut down until your computer freezes or the system crashes.

Advertisers are desperate for the benefit. They don't need people's patience. They earn clicks and pop up anyway. Even if a click is clicked, it doesn't matter. It doesn't matter. We can do nothing but condemn it. ^[1]