What Is Web Access Management?
Web integrated management refers to a unified and comprehensive network business application solution such as the company's own promotion, promotion, customer contact, and interaction on the network.
Web Integrated Management
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- Chinese name
- Web Integrated Management
- Foreign name
- Web integrated management
- Nature
- solution
- Types of
- Modern words
- Web integrated management refers to a unified and comprehensive network business application solution such as the company's own promotion, promotion, customer contact, and interaction on the network.
- Web integrated management refers to the management activities performed in the CRM system on the Web channels, information processing, and related technical support that are in contact with customers. The CRM system can support, sell its products and services through the Web, and continuously expand the sales and service system, and can be combined with application systems such as ERP to improve product release and production cycles. Web integrated management is an important part of the customer cooperation management subsystem of the CRM system. The main work for enterprises to implement Web integrated management in CRM applications is to establish a unified enterprise information portal, and to manage and build a Web marketing website based on this, to achieve the transmission and communication of information from different channels. Web integrated management of CRM refers to the application of the Internet architecture , Provides a new interface for personalized e-commerce solutions from selection configuration to ordering, thus fully supporting the Internet transaction, enabling enterprises to take full advantage of Internet to expand their e-commerce, which is targeted and personalized market for enterprises to implement Strategy is important. [1]
- The well-known American market analysis company "Data Monitor" pointed out that in 1999 the world lost approximately $ 6.1 billion in online transactions due to the lack of integrated online customer service. This data fully shows that when enterprises implement e-commerce, the emphasis on network integration solutions should start from the beginning of CRM application.