What Is an Atmel® Controller?

Atmel is a global industry leader dedicated to designing and manufacturing microcontrollers, capacitive touch solutions, advanced logic, mixed-signal, nonvolatile memory, and radio frequency (RF) components. With one of the industry's broadest intellectual property (IP) technology portfolios, Atmel provides the electronics industry with comprehensive system solutions for the industrial, consumer, security, communications, computing and automotive markets.

ATMEL

Atmel is a global industry leader dedicated to designing and manufacturing microcontrollers, capacitive touch solutions, advanced logic, mixed-signal, nonvolatile memory, and radio frequency (RF) components. With one of the industry's broadest intellectual property (IP) technology portfolios, Atmel provides the electronics industry with comprehensive system solutions for the industrial, consumer, security, communications, computing and automotive markets.

ATMEL's world-class expertise and rich experience in system-level integration enable its products to be developed on the basis of existing modules, ensuring minimal development delays and risks. Leveraging the industry's broadest intellectual property (IP) portfolio, Atmel provides complete system solutions for electronic systems.

Atmel's stock code "ATML.O" is listed on the Nasdaq Stock Market. ATMEL is a world leader in the design, manufacture and marketing of advanced semiconductor products. Products include

ATMEL specializes in high-growth electronic equipment markets such as communications, computing, consumer products, security products, automotive electronics and industrial applications. In the field of communication, ATMEL can provide a series of complex components and chip sets from mobile phone FLASH memory to wireless voice and data communication. The growing family of baseband controllers and RF components is targeting traditional and emerging markets such as WLAN and Bluetooth, as well as high-bandwidth wireless interconnect technologies that are rapidly gaining acceptance in networking and consumer products.

According to forecasts, with the evolution of mobile phone technology from 2.5G to 3G, a public communication protocol based on UMTS will cover Europe, USA, and Asia geographically, and a billion-dollar mobile phone market will emerge. ATMEL can provide SiGe-based RF radio frequency components, baseband processors and non-volatile memory for this market.

As the founding father of non-volatile memory technology, ATMEL will continue to integrate this core capability into complex products serving computing and consumer products such as PCs, storage products, DVDs, entertainment platforms, games and toys. In addition to building partnerships with emerging electronics manufacturers, ATMEL s high-density memory products,

Atmel has partnered with the largest domestic IC component distributor,

ATMEL is a pioneer in the development of SiGe, CMOS and BiCMOS processes and has gained many product innovations. The current mainstream of IC production is the 0.18um process. As part of its commitment to advanced processes, ATMEL is moving production processes to 0.13um. The SiGe and SiGE BiCMOS processes are well-suited for wireless technology and can produce system-level ICs that mix RF, analog, and digital modules. The 0.8um BCDIII technology is ATMEL's high withstand voltage BCDMOS process, which can be used in harsh environments, such as automotive industry control.

As an IDM (Integrated Equipment Manufacturer) with a manufacturing plant and process development engineers, ATMEL can optimize process parameters to meet the exact requirements of the product. This is particularly important for the production of analog and RF circuits. The close support of process development engineers to product design engineers ensures that production, testing, and yield issues are predictable and that issues are resolved quickly. Many processes can also be provided to customers in a foundry manner.

ATMEL has a clear commitment to quality at all levels. All ATMEL locations are ISO 9001 certified, most are QS 9000 certified, and some are ISO 14001 certified for environmental protection. All ATMEL operations are controlled by detailed quality specifications within the company and are regularly reviewed and updated. The goal is to make continuous improvements and increase overall customer satisfaction.

ATMEL's quality team works with customers to conduct quality audits to ensure that ATMEL meets customers' quality requirements. The experience gained from customer projects will be fed back to the next production. ATMEL's approach to maintaining product and technology updates is a collaboration of research and development already underway. R & D projects are carried out in cooperation with major customers and universities to obtain advanced functional modules and process technology improvements.

Professional design competence and IP distributed worldwide

ATMEL has 40 design centers around the world, focusing on product development, engineering support, and in-depth application development. In order to develop complex SoC products, ATMEL has set up an advanced platform-based design flow, and a large number of simulation platforms are used for software and hardware verification before casting. This approach greatly reduces design cycles and eliminates many errors.

To support these high value-added products, ATMEL has established a rich IP library. The library includes advanced RISC microcontrollers and peripherals, DSP cores, embedded memories, industry-standard interfaces, high-precision, high-speed analog converters, RF circuits and power management macro units. IP reuse between ASICs, ASSPs, and standard products can reduce development time and costs, and increase the probability of silicon success at one time.

ATMEL's products include general-purpose non-volatile memory and microcontrollers, as well as programmable logic and ASICs for a specific application of a customer, and ASSP (application-specific standard products). These ASSPs include radio frequency chips for wireless communications, security ICs for smart card applications, sensors for biometric applications, and image processing devices. The development of all of these products is based on independently verified, reusable IP libraries, minimizing development time. ATMEL is committed to providing integrated circuit products, development tools, third-party software, and customer training for today's electronic system design engineers to help customers shorten development cycles and provide competitive advantages.

ATMEL focuses on SoC solutions. This highly integrated single-chip solution integrates as many functions as the end user needs. If a single chip solution is not feasible or economical, two or more ICs (such as a microcontroller and a non-volatile memory) can be stacked together to reduce the physical size. The goal of ATMEL is to integrate all necessary modules into a SoC solution, thereby obtaining the smallest system size, the smallest power consumption, and the lowest price.

ATMEL products are sold in up to 60 countries through a wide range of worldwide sales channels. More than 8,000 professionals, including ATMEL's direct sales staff, as well as representative offices and distribution networks, are dedicated to meeting the needs of ATMEL customers. ATMEL has sales branches in the United States, Europe and Asia.