What are marketing products?
Marketing products are items that display the name and/or logo of something that the company wants to promote. They are known for many different terms, including marketing items, promotional items, promo and marketing freebia. These items are usually either freely distributed, delivered at a discounted price, or traded to consumers in exchange for smaller services. There are literally no limits about what can be a marketing product; If there is room for a logo or name, it can be used as a marketing product.
The purpose of marketing products is to increase the interest in the company or product market. This happens in many different ways. Initially, the consumer considers positively about a company or product because it receives a free promotion item at a discounted price. Furthermore, the consumer thinks of a company or product when using an item because he sees a logo or name. Finally, people around the consumer can see the logo or name displayed in useIdentifying the product so it is advertised again.
This series of events depends on consumer thinking positively and its use. If the consumer is negatively considered to be a marketing product or discarded, the marketing product has failed and is worthless. The unsuccessful marketing product even has the potential to damage the product or company it represents because it can create negative opinions and feelings about the product, even if such reactions are rare.
The most common type of marketing product is wearable. Mares can be anything from accessories such as sunglasses for clothes such as T -shirts. Wearable products produce excellent marketing products because they are desired from consumers, they are repeatedly usable and the name of logo/marketing usually can see all of them around the wearer.
Drink and writing tools are other large categoriescommon marketing products. Coffee cups with corporate logos, pens with names and telephone numbers of lawyers and travel mugs with statements of the company are examples of these items.
marketing items can also be unusual and unique items. These marketing items have the advantage that consumers remember more clearly, but it is also less likely that they will have a broad attraction. Several examples of unusual and unique marketing items include: Temporary tattoos of the company logo, real tattoos, dog brands with the name of consumers and logo on them, award, stress-religious in the shape as logos and figures. Unusual and unique promotional items often become collector objects and gain a new level of cultural and marketing state.
promotional items are often distributed to celebrities. This amplifies the effect of a traditional promotional item - not only is the logo or name that the people around the consumer now see but it is associated with pop. So big postAva. Those trying to imitate celebrity can buy or use the services of the company for which the promotion item has been created, which has made the promotional item an extreme success.
Marketing products are not limited to business use. Political campaigns regularly use these items to promote a candidate or law. Marketing products are also used to promote awareness of the situation or fight. Ribbon campaigns that promote everything from the support of US troops to breast awareness are known.