What Does a Book Publisher Do?

Book publishing refers to the editing of books, maps, annual pictures, pictures, albums, as well as annual calendars, monthly calendars, calendars containing text and picture content, and other content carrier forms recognized by the General Administration of Press and Publication, and sold to the society through printing and distribution. Activities, or in other words, refer to the publishing activities of book publishing legal entities established in accordance with relevant national laws and regulations. In China, a book publishing license system is implemented. ^[1]

Book publishing

Since the reform and opening up, China

[Title] Book Publishing

Zhuyin túshchbn

[Interpretation] refers to the editing of books, maps, new years pictures, pictures, albums, and annual calendars, monthly calendars, calendars containing text and picture content, and other content carrier forms (including organization, collection, collection, Sorting, compiling, reviewing), and selling to the society through printing and distribution, commonly known as "publishing books." Book publishing also refers to the publishing activities of book publishing legal entities established in accordance with relevant national laws and regulations.

In China, book publishing is subject to a permit system. "Books are published by a book publishing unit established in accordance with the law. The establishment of a book publishing unit must be approved by the General Administration of Press and Publication to obtain a book publishing license."

According to the "Book Publishing Management Regulations" promulgated by the General Administration of Press and Publication in February 2008, there are still some system requirements: first is the editorial responsibility system. "Book publishing implements an editorial responsibility system to ensure that book content complies with national laws and regulations." Entry system, "Publishing dictionaries, maps, textbooks in primary and middle schools, etc., implement a qualification access system, publishing units must publish in accordance with the scope of business approved by the General Administration of Press and Publication." Title selection and filing system. For major topics that involve national security, social stability, etc., and topics that involve major revolutionary subjects and major historical subjects, they should go through the formalities of filing in accordance with the provisions of the General Administration of Press and Publication on the management of subject matter filing. Major topics cannot be published. "There is an annual publishing plan filing system." Book publishing implements an annual publishing plan filing system. The annual publishing plan of a book publishing unit must be reported to the news after being reviewed by the press, publication, and administrative departments of the province, autonomous region, and municipality. General Administration of Publications for the record. "

The regulations also make it clear that "the language used in books must comply with national laws and regulations.

The quality of book publishing must comply with national standards, industry standards, and the General Administration of Press and Publication's regulations on book publishing quality. "And more.

Increased efficiency of book publishing management. Compared with the same period of 2008, the sales revenue (actual code foreign) of all book publishers in the city from January to February 2009 increased significantly; however, due to the adjustment of textbooks and auxiliary market adjustment, and the previous high paper prices, profits fell. As of 2014, the various agencies have made management efficiency enhancement the primary task, and strived to expand sales, reduce costs, prevent the risk of receivables, increase the market share of Chongqing edition books, and convert sales revenue into profits.

Fifth, printing enterprises have accelerated their transformation. From January to February 2009, the revenue and profit of some publication printing companies in the city decreased by 6% to 15% compared with the same period of 2008. The main reason is that from 2008 to 2014, the production costs of manpower and paper rose sharply and fell down. Comment on this article (0) Other comments initiated topics (0) Related information The financial information community (0) is limited, and printing companies are still reducing pressure. The financial crisis has strengthened the inward migration trend of the coastal printing industry. The printing enterprises in the city accelerated the pace of transformation and upgrading, some implemented technological transformation, some opened up the commercial printing market, and some recruited technicians who returned from the coast.

Interviewed units suggested: First, we must strengthen the plan for coping with the financial crisis, fully estimate the potential impact, seize the rules that the cultural industry often develops against the trend, create conditions to turn crisis into opportunities, and seek to take the lead in revitalizing; second, we must implement policies that support the cultural industry. Publicize inclusive policies, implement them, and provide services to provide practical help to enterprises. Third, we must increase investment in city-wide cultural activities, encourage citizens' cultural consumption, and thrive the market and promote development.

Book selection

The editor puts forward content selection topics through market research. After three-level demonstration by the responsible editor, the director of the editing room, the publisher's president, and the editor-in-chief (or the publishing topic selection and demonstration committee), the publishing topic selection review committee approves and approves. Reported to the provincial level press and publication bureau for approval.

2. Select the topic for approval

Provincial first-level press and publication bureaus examine and approve the content of selected topics for publishing books in accordance with national laws, regulations, and policies such as the "Regulations on the Administration of Publication" to ensure that relevant topics comply with relevant national regulations and report to the State Administration of Press and Publication for the record. According to laws and regulations such as the "Regulations on the Administration of Publication" and the "Records on Major Topic Selection for Books, Periodicals, Audiovisual Products, and Electronic Publications" (Press and Publication Administration [1997] No. 860), etc. For topics that have a greater impact on the country's politics, economy, culture, and military, a major topic filing system is implemented. That is, the publishing unit must report to the General Administration of Press and Publication for the record, and can only publish it after consent.

3. Composition and editing

After the topic is approved, the publishing business enters the editing process.
Editing and organizing manuscripts mainly has the following forms: directly contract with the author to organize the manuscript, or entrust the author (mostly well-known scholars) to organize the manuscript. For each type of book, a publishing contract is signed with the author, stipulating and protecting the conditions and rights of cooperation between the author and the publisher. The publishing house has the exclusive copyright that is licensed for use by the copyright owner (author). A publishing contract usually includes the scope of the copyright owner's use of the copyright, the number of years of license, the standard of remuneration paid by the publisher to the author, and the method of remuneration. The duration of the contract is generally 10 years.

4. Manuscript review and notification number

Reviewers: Reviewers are an important part of editorial work. The review manuscript adopts a three-trial review system. The manuscript is reviewed at three levels, namely, the preliminary review of the editor, the review of the director of the editorial office, and the final review of the president (chief editor). The manuscripts after the third trial are sent to the publishing production department of the publishing house according to the principles of Qi, Qing, and Ding, and enter the production process.

Declaration number: The editor-in-chief office of the publishing house is responsible for applying for the distribution of book numbers and bar codes to the publishing business department and applying for CIP data from the Information Center of the General Administration of Press and Publication, that is, the book cataloging data. Printing format, including book title, author, publisher, edition, printed sheet, etc.

In December each year, the publishing house submits the materials related to the book number application to the General Administration of Press and Publication through the Provincial Press and Publication Bureau. The General Administration of Press and Publication issued the book number to the publishing house through the Provincial Press and Publication Bureau according to the approved number. The publisher fills in the ISBN bar code production application form according to the number of book numbers obtained, and submits it to the National Book Bar Code Center to make the corresponding bar code. Publishers can also apply to the Provincial Press and Publication Bureau and the State Administration of Press and Publication for the required number of book numbers periodically, irregularly or at any time as needed.

5. Determine print runs and pricing

After the book number was approved, the book pricing and print runs were determined by the marketing department of each publishing house together with the responsible editor based on market research. The main reference factors for pricing are cost, the number of copies of the book, the market price of similar books, and the spending power of the target audience of the book. The determination of the number of prints mainly refers to the cost, pricing and forecast of the book's sales.

6. Apply for CIP and real name system

The editor fills in the "CIP Data Application Form" and fills in the "Real Name System Application Form". The real name system application form includes the title, author, version, printed sheet, number of pages, number of pages, printing factory, pricing and other related content. The editor-in-chief office of the publishing house will submit the "CIP Data Application Form" and "Real-name System Application Form" to the Information Center of the General Administration of Press and Publication. The Information Center of the General Administration of Press and Publication will return the compiled CIP data to the publishing house (about 15 working days after the application) for printing on books as an important means of copyright protection.

7. Design, typesetting and printing

After the relevant manuscripts are issued by the president (or chief editor) for final review, the business department of the relevant publishing house will complete the cover design and layout design. The publishing house sends the manuscripts that meet the printing standards to the printing house for proofing. After the proofing of the book is completed, it is sent to the publishing department for proofreading. The publishing house returns the proofed proof to the printing house. Changes and revisions are repeated three times, which is called "three schools" in the industry. When it comes to books with pictures as the main body, the printing house should also adjust the colors according to the characteristics of the pictures, and then make color samples. Finally, the book should be reviewed and signed by the director of the book's responsible check, responsible editor, and publishing department, or the director (or general (Editing) Sign off and return to the printing company for printing and binding. Finally, the finished product publication was submitted to the relevant department for sample filing in accordance with national regulations, and then entered the market for distribution.