What Does "Name Your Own Price" Mean?

When it comes to naming, I can't help but think of Confucius' phrase: "If you don't have the right name, you don't speak well, and if you don't, you can't do anything right." A good name is a permanent spiritual wealth owned by an enterprise and a product. As long as an enterprise has registered its name and trademark, it has the exclusive right to use the name. A good name can always evoke people's beautiful associations, so that their owners are encouraged and encouraged.

Brand naming

(Business term)

The creation of a new company requires a name that represents the ideals of the hosting company to grow with.

The introduction of new products caused by the inconsistency between the existing brand and the new product, only a new name can explain the novelty of the product.

The creation of a new category requires an intuitive and easy-to-remember name. At the same time, barriers are established on the name, making it difficult for competitors to surpass when following up.

The launch of a new event requires a new name to express the claims and demands of the event

Trend 1: Internet attributes are prominent : In brand naming, the meaning of the name includes

Generally speaking, business

Foreign scholars have different ways of naming brands than the above. Jude Gomila, the co-founder of social gaming platform Hayzap, wrote an article sharing some of the principles he used when naming the Hayzap brand, which are summarized as follows:

The Greek hero Easi in the Greek mythological Trojan attack station made great contributions in the battle to retake Achilles. Easi's combat effectiveness was second only to Achilles, and his achievements must inevitably sweep the army. Colgate-Palmolive, a Colgate-Palmolive company, has introduced a new cleaner named Ajax, which is the moral here. Ajax descaling is sweeping and powerful. Eas is GreatAjax here.
A browser-side web development technology is also named Ajax, but the name comes from Ajax theLess. In Greek mythology, his speed is second only to Achilles. In addition, Ajax is an acronym for Asynchronous JavaScript and XML, which refers to "asynchronous JavaScript and XML technology".

Honda Motor introduced a new generation of cars in 1976, named Accord, and Accord was named Chinese Accord. The brand name uses the English word accord directly, which means harmony, consistency, close to agree. From the etymological point of view, accord comes from the inflectional combination of Latin ad and cor, which originally means to-heart, "close to the heart", and is homologous to the word concord. Accord is named Accord in Chinese, transliterated, and is also a more accurate image name; it is said that its Chinese name was previously "Yaque", like a clock.