How Do I Become a Clothing Stylist?

Many fashion designers dream of becoming a good fashion designer. However, to be successful, simple ideas are not enough. As a guide for fashion designers, this book explains the five aspects of clothing history, product development, production process, sales and distribution, and promotion. It shows readers the entire process from design inspiration to work completion and sales promotion. Process. The content is rich and practical, and easy to understand. It is also equipped with a large number of pictures, examples and information materials, which is conducive to readers' learning and understanding, and has a certain reference and inspiration role. This book is suitable for reading and reference for clothing practitioners, teachers and students in fashion design related majors, and people who are interested in fashion design.

How to become a fashion designer

The book "How to become a fashion designer" is a practical guide for learners who are interested in becoming a fashion designer, and provides a lot of valuable suggestions and innovative ideas ^[1]

Senior foreign author with rich experience.

This is a practical guide for designers! This book introduces the basic concepts, work content and related links in the field of fashion design. Through this book, readers can see the creation of exciting ideas, the promotion of clothing and the success of the world's top designers!

Foreword 11
World of Clothing 13
What is clothing 15
Reasons and Purpose of Dressing 15
The origin and evolution of clothing 16
Noble clothing 17
Modern clothing 19
Diversified Clothing 20
Structure of the current clothing system22
Haute Couture 23
What is Haute Couture 23
Haute Couture Shopper 25
Costume Show 27
Ready-to-wear 27
What is ready-to-wear 27
Garment Classification 32
Sportswear 33
History of Sportswear 33
Sportswear Three Elements 36
Fast-selling clothing chain 41
Gap 42
Inditex 42
Haynes Morris (H & M) 43
Luxury market 45
The evolution of luxury 46
Luxury Goods Market Composition 46
The creative process 51
Reference 53
Shorthand notebook 54
Clothing Style 57
Color 58
Fibers and fabrics60
Fiber 60
Woven Fabric 61
Excipients 62
The concept manual is also called the proposal board 62
Clothing renderings 70
Body proportion 70
Posture 70
Performance Techniques 71
Process Design Note 72
Pattern 72
Stereo cropping 83
Test sample 84
Ready-to-wear prototypes 84
Production 87
Production process 89
Raw material purchase 90
Textile Fair 91
Purchasing Agent 92
Suppliers 92
Fabric finishing 96
Stain 96
Bleach 99
Print 99
Coating 101
Sample series 101
Push plate 103
Cost Budget 103
Production Processing Plant 104
Warehouse 107
Product cycle 109
Product cost 110
Sales and distribution 113
Sales process 115
Agent or Sales Representative 115
Clothing Show 117
Hall 118
Fairs and clothing conferences 120
Closing sales 124
Pricing 125
Order 125
Delivery date 126
Pre-season clothing 127
Scenery and update 127
After sales service and penalties 127
Distribution Channel 128
Multi-brand store 131
Single Brand Store 132
Large department store 132
Discount Store (Outlet) 134
Supermarkets and Hypermarkets 134
Catalog Sales 134
Street market 135
Website for sale 135
Product Promotion139
Apparel & Product Promotions 141
Internal Execution and External Agents 142
Publicity Agency143
Public relations 144
Advertising agency 146
Fashion Celebrities 152
Product advertising placements 152
Promotion method 154
Common Promotion Methods 154
Branding 154
Tag 157
Point of sale 158
Support and sponsorship158
Company Publications 160
Website161
Seasonal promotion 161
Photo album 161
Product Catalog 161
News compilation 161
Clothing conference 162
Exhibition 171
Media 172
Publication 172
Daily 172
Issue 173
Professional Publications 174
Television and radio 174
Outdoor advertising 174
Recommended reading 176
Fashion Design Institute Guide 178

Many fashion designers dream of being recognized for their clothing collections. Designing a piece of clothing may seem simple, as long as a good idea is all that is needed for successful design. However, to be successful, a series of work details in the design and production process require careful consideration by the clothing designer.

The first step in design is to conceive. The ideas in the head are first displayed on the design drawing, and then the sample clothes are made according to the design drawing. In order to make the design work orderly and fast, you can use professional tools to optimize the process and get more results with less effort.

After the design of the prototype is developed, it is very important to grasp that it is necessary to clearly understand the target customer and the best sales place. Then, you need to determine how to position and sell clothing at this point of sale, how to display clothing, and what advertising methods to use for promotional promotions. All the factors involved in this process have the potential to change the fate of a clothing line.

This book provides specific content on the road to fashion designer success, and also introduces the various links in the process and their role. With the help of this book, your fashion design creation process may be less burdensome, and you may get more.