How Do I Become an Insurance Verifier?
Robert Joules, the absolute authority in the field of training, teaches you how to build your own training reputation and training brand
Training must-read series: How to organize training
- Preface Acknowledgements Part I Prepare for the first chapter of the training business Chapter 2 Training of adult trainees Chapter 3 Identifying the behavior level of trainees Chapter 4 Personality parade: Training trainees of different personality types Chapter 5 Rhythm of training: How to train diversity Groups with different needs Chapter 6 Preparatory work before training The second part conveys: The art of wonderful speech Chapter 7 The secret of success: Sell your speech Chapter 8 The 25 ways to keep students interested Chapter 9 The art of effective questioning: Let Participants participate in Chapter 10 Using visual aids Chapter 11 Techniques and training Chapter 12 Providing feedback and teaching Chapter 13 Tips for the training industry Part III Improving the training process Chapter 14 Exploring the inherent characteristics of trainers: how to show Perfect yourself Chapter 15 Important factors for good training: Hiring efficient trainers Chapter 16 Avoiding training pitfalls: Questions about relevance and respect Chapter 17 Fostering training practitioners Chapter 18 Evaluation and related technical support Chapter 19 Crossover Training experience
- Foreword to this world, seminars are everywhere. This book is for you whether you are a trainer, a seminar leader, a guest speaker, or just have to express your opinion in front of everyone. This book covers all aspects and details of the speech, so that you can easily stand out among a group of strangers, become a leader, forge the team and achieve your goals.
There are many misunderstandings about what professional training is, and I hope to answer the questions. Judgments of right and wrong have always been divided. As a trainer, I want to give you a definitive answer based on my experience. I hope you find this book informative and interesting, just like the course I teach. I also hope you get motivation and support from this book. This is one of the true values of a successful "train the trainer" course and is the main thrust of this book.
After graduating from the University of Maryland, my first job was an insurance salesman at a life insurance company in New York. During the first 4 days of work, I was taught how to become an insurance salesman. The training content includes the difference between term life insurance and life insurance, the classification and various characteristics of health insurance, and disability income compensation insurance. Four days later, when they passed all of my insurance knowledge to me, they pushed me to the front line of sales. "Get 2 orders a week and 10 orders a month. Show your strengths, boy!" The training was over, but it failed for me. I learned everything about insurance products, but no one told me how to sell them.
Many trainers have fallen into the same dilemma. They know what they want to train, but they rarely know how to train. They were completely unprepared in front of the trainees, just as helpless as when I first started selling insurance. Customers not only need product information, but also trainees. The point is not what to teach, but how to teach.
I have taught courses on how to express for 25 years. I teach these courses when I am employed by 3 large companies and I run my own business. In those days, I loved and hated training. The love lies in the people I train. They are always looking for new and more effective ways to break the rules, sometimes just to make themselves more creative. Hate is that the job of "training trainers" is always Being in a harsh environment, such as forgetting the trainee's name, losing the training thought, etc., are unforgivable mistakes. If you teach others "how to do it," it is even more sloppy. It's a challenge, but it can also make you mature.
As a good professional who trains trainers, I see this book as vitamins. When you take vitamins, your body automatically absorbs the nutrients you need. In this book, I will provide you with various methods. Which one is more suitable for you depends on the theme of the seminar, the size, your personal style, and other factors. Take what you need and discard methods that don't fit your situation.
This book is close to reality, describes situations encountered in the real world and provides solutions. Let me give an example in practice. Recently, I was invited to give a speech to 100 managers of the largest insurance company in the United States. The time limit is 6 hours. Representatives from this company only told me a few weeks ago, and claimed that the speech was "a piece of cake" and merely "taught some simple sales skills." However, as a professional trainer, my 25-year training career has given me a deep understanding of the fact that treating each speech as a "big deal" is difficult, but it is an unshakable principle. I prepared carefully and followed the techniques I will teach you in this book. A few minutes before the start of the speech, the contact person told me that the company's senior vice president unexpectedly appeared in the lobby guests and they wanted to extend the time from 6 hours to 8 hours. "No problem!" I answered them easily. The reason is simple. The training content is always stored in my mind, and it is easy to fill up the extra time. My performance also pleased the senior vice president. He could not sit still, and he was listening to my speech from beginning to end. As I expected, this lecture is a survey of my company and our training capabilities, and a preview of a long-term cooperation. What happens in the end? We succeeded! As expressed in this book, life is full of opportunities, and the key is whether you can grasp it.
This book will show you how to become a trainer, and you will find descriptions of the "edge of success" throughout the book. Whether you're speaking in front of a senior vice president or in front of the general public, whether in front of 150 or 15 customers, the pressure is always there. Each time you succeed or fail, you put it on yourself. As a professional trainer, you either die out under pressure or rise to become a winner under pressure. Another term you often see in this book is "distance". The podium pulls the distance between the speaker and the audience. Depending on the number of listeners, the speaker either uses a microphone or raises his or her volume to maintain a close relationship with the audience. This book is dedicated to teaching you how to survive stress and achieve great growth.
Before you read this book, there is one more important point to remind you. Remember, I don't want you to read this book with the idea of changing your style. Regarding style, I was fortunate to learn this most important lesson early in my career. In this era, many people claim to be the greatest salesperson, and you can get a lot from them, such as by reading their books, listening to their recordings, and attending their seminars. Doing things your own way is always beyond reproach, and I will never comment on it.
Take my personal experience as an example. I used to think that Ben Friedman was one of the greatest salesmen. In 1979, when I was at New York Life, Ben led the sales of the entire industry. I meant all insurance companies, not just my company. It is unfair to say that he led the entire industry, in fact he ruled the entire industry. The top 9 insurance agents always praise each other fairly and friendly. However, the sales performance of Ben is three times that of the second place. This is simply a myth! From Youngstown to Ohio, the man kept refreshing his sales records. I have never seen Ben's photo before, but I imagined him in my heart: tall, aggressive, handsome, I even think he will have many places like me. Until one day, our office received a video of him. On the day I watched the video, I dressed up carefully. That changed my life that day. The video on the video, about 1.63 meters tall, has a big belly, baldness, and slurred speech, which is completely beyond my expectation, but I still can't help watching it. After a few seconds, I was completely fascinated by the techniques I used. That's the most precious lesson of style in my life: I can't be Ben Friedman! I focused on his skills and continued to ask myself, "What can I do to make me more like Robert Choles?" Robert Choles is unlikely to be Ben Friedman, nor will Ben Friedman Become Robert Chorus.
When you read this book, ask yourself: "How can I use these methods to make them better for me?" If you follow and stick to your style, and use the methods and techniques that will be recommended in this book, I believe you Will do very well. The composition of the audience determines who will be your participants. Express yourself as much as possible. I will call your participants "trainees". The preparatory work has been done, remember, let's enter a real world together. let's start!
Robert L. Choles