What Does an Associate Buyer Do?
Jerry Wilson is a successful entrepreneur, professional business and marketing consultant, and a socially-savvy public speaker. "Customers are Friends" is his work, this book mainly introduces how to attract a steady stream of new customers at low or even zero cost
Customers are also friends (151 tips for developing new customers)
- Attract a steady stream of new customers at low or even zero cost
- For most businesses, attracting new customers is an eternal task that fights uncertainty and frustration. This book unveils the mystery of the continuous development of the business in a proven and effective way, allowing you to keep ringing business calls and visiting customers.
- This book tells you that you do nt have to engage in high-cost sales activities, advertising or promotions in exchange for a continuous stream of new prospects, you just follow some of the tips provided by Jerry Wilson
- Jerry Wilson is a successful entrepreneur, professional business and marketing consultant, and a socially-savvy public speaker. He now lives in Indiana, USA.
- Jerry is also a writer. Some of his works have been highly praised and translated into many languages and are available in many countries, such as: WordofMouthMarketing; 138QuickIdeastoGetMoreClients; HowtoGrowYourAutoPartsBusiness. Jerry has also published more than 100 columns on customer retention in many associations and industry trade magazines in the United States and Canada.
- Jerry Wilson, who started a small auto parts store 25 years ago, is hard to imagine that he will become a well-known marketing expert today, and developed a new marketing and customer retention philosophy-customer learning.
- That is the truth. Jerry has developed his small business into a local retail group with very good returns. He was not satisfied with simple sales growth, but continued to apply and expand good experience, so he quickly became a model of retail operations and a well-known sales and management consultant.
- Jerry is also a writer, some of which are highly praised and translated into many languages, and are available in many countries. For example, word-of-MouthMarketing; 138Quick: IdeasGetGetClients; HOWtoGrowYourAutoPartsBusiness. Jerry has also published more than 100 columns on customer retention in many associations and industry trade magazines in the United States and Canada.
- Based on his experience, Jerry has developed a new "discipline"-customer science to help the company acquire and retain satisfied customers. As a consultant, Jerry has helped many companies re-examine their customer philosophy, reformulate service strategies, and help implement them. Jerry is also an executive director of a government trade association and advises corporate leaders of some national or multinational companies.
- For example, in New Zealand, Jerry helped them solve their management problems after saving the end of the rainbow from bankruptcy. According to Jerry's suggestion, this theme park has made a comprehensive change to its customer relationship system. As a result, it has increased 70,000 spectators over previous years. This apparent improvement in business conditions stems from Jerry's principles of customer science .
- Jerry also helped the management of the Merchant tire chain reduce customer complaints. After implementing Jerry's customer learning, the chain's customer complaint rate has plummeted by more than half. With these amazing success stories, many places invited Jerry to give a speech. As a professional speaker, Jerry has given lectures to more than 1,000 groups, traveled to 50 states, and also visited Canada, New Zealand, Indonesia and South America. His lectures and seminars have benefited countless companies and organizations around the world.
- Jerry has been recognized as a Certified Speech Specialist (csP) by the American Speakers Association, a reputation that is enjoyed by only 400 people worldwide. Jerry is the president of the Indiana Chapter of the American Speakers Association and chair of the association's csP certification committee.
- Jerry is honored to be included in the two directories of who'swhoDirectoryoftheMid-west and worldDirectoryofMenofAchievement.
- Foreword
- How to use this book
- 1. Worse than a rude employee
- 2. Buy spouse
- 3 Family involved
- 4 Developing clients with Task Force
- 5. Use your people
- 6. Call them partners
- 7. If you want loyalty
- 8. Make me feel important
- 9. Strategic partnership
- 10 A series of promotions
- 11. One-to-one customer development
- 12. Borrowing the Stones of Other Mountains
- 13. Put them on your site
- 14. Become a group participant
- 15. Purposeful relationship
- 16. Are you a new customer or a repeat customer?
- 17. Love that loyalty
- 18. Outline a clear vision of success
- 19. Extraordinary deeds
- 20. Do you see what I see?
- twenty one. Zero Betrayal
- twenty two. Disappoint your prospects
- twenty three. Ambitious customer developers
- twenty four. Don't let the hooked fish slip away
- 25. Follow customer needs
- 26. Help instead of selling
- 27. The power of praise
- 28. Become a "fate-only" person
- 29. Train your employees first
- 30. Solve the problem
- 31. People are fun
- 32. Encourage new hires
- 33. Respect their time
- 34. Target your hobbies' hobbies
- 35. All buyers are scammers
- 36. Boast, boast, boast more
- 37. Pay attention to their personal needs
- 38. Call it by name
- 39. Watch out for troublemakers
- 40. Mark your characteristics
- 41. Do something special
- 42. Be creative
- 43. Pack light
- 44. Believe it or not
- 45. Try differently
- 46. Customized
- 47. Small things, big returns
- 48. Out of the ordinary
- 49. Do what others don't
- 50. Learn from chameleon
- 51. Pay attention to first impressions
- 52. Be a super detective looking for needs
- 53. Inspired employees attract dedicated customers
- 54. Prudent principle
- 55. Best prospects to date
- 56. Connect like Velcro
- 57. Use priority mail
- 58. Collecting free information
- 59. Are you eligible?
- 60. Before opening
- 61. Always promote
- 62. Make sure prospective customers can find you
- 63. Leave a trail for prospective customers
- 64. Learn from the FBI
- 65. Keep the customer first
- 66. The test of pudding
- 67. Will customers come tomorrow?
- 68. Speech in elevator
- 69. Point out the problem
- 70. Recover lost customers
- 71. Free still works
- 72. Can't see
- 73. Email: friend or foe
- 74. Keep the lights on
- 75. A magic word
- 76. Win by quality
- 77. Keeping the technology advanced
- 78. Does your image help you?
- 79. Don't take it for granted
- 80. Careful judgment
- 81. Convenient for customer transactions
- 82. Make them feel safe
- 83. Words cover bad things
- 84. establish trust
- 85. Stupid fluke
- 86. Consider the celebrity effect
- 88. Working creative ads
- 89. Ask for free funding
- 90. A magical question
- 91. Prospective customers must be M-A-N
- 92. Yes, no and maybe
- 93. Bigger means better
- 94. social network
- 95. The same
- 96. play hard
- 97. Do you know what they know?
- 98. What people do repeatedly
- 99. Tradition is respectable
- 100. Puppies licking
- 101. Don't give them a reason to leave
- 102. What do you run?
- 103. Everything is important
- 104. When do you want it?
- 105. Unfinished business is also an opportunity
- 106. Let them decide
- 107. Forget about satisfaction
- 108. Understand value
- 109. Bring opportunities with "big and many"
- 110. It's all about value
- 111. How much is this worth?
- 112. Comparative benefit
- 113. what can you do?
- 114. What's your price
- 115. Ten dollar stupid
- 116. Glory is no longer
- 117. Tell them what you can do
- 118. Are you listening
- 119. Early bird gets the worm
- 120. Communication barrier
- 121. "No" is not the answer
- 122. Listen selectively
- 123. As long as we sometimes ask
- 124. Anticipated obstacles
- 125. Decided not to sell
- 126. Sell to the senses
- 127. Don't assume that something happened
- 128. Attention to detail
- 129. Use your own design
- 130. Unlimited communication with smile
- 131. Understand what you don't know
- 132. Don't be a fool
- 133. Build your personal gold mine
- 134. The principle of ignorance
- 135. Watch out for that deadly stereotype
- 136. Ask for help
- 137. Criticize, blame, and complain
- 138. Use the internet
- 139. Tell the truth
- 140. How are you doing now
- 141. Solve common problems
- 142. Impressive visit
- 143. Pre-sales and after-sales consistency
- 144. Manage your prospects
- 145. The pain of failure
- 146. It doesn't matter what happened
- 147. Pay attention to image
- 148. Become an information collector
- 149. Attract customers with reputation
- 150. Invest in yourself
- 151. Insisted value