What Is a Government Sponsorship?

Sponsorship activities, also known as donations or funding, are social activities in which social organizations provide human, material, and financial resources for free to support a certain cause in order to achieve a certain image transmission effect.

Sponsor event

Sponsored events, also called

Sponsorship activities are an indispensable and important part of the special business public relations activities. They have been increasingly recognized and valued by enterprises. Its main feature is the provision of human, material and financial resources without compensation.

Sponsorship is a systematic public relations activity that goes beyond general advertising. It can achieve a "quiet advertisement" that costs less and achieves more effects than advertising. Sponsorship activities can win the support of the government, the community and the relevant public for the organization, and create a good environment for the organization's survival and development.