What is web analytics?

Most people are always introduced into web analysis to popular hits, a simple piece of code that calculates and shows the number of visits to the website. A more sophisticated web analyst monitors the number of unique IP addresses that visit the web, counting on each page, divide the results based on an hour and day, showing visitors from which browsers and operating systems use and which links or search engine links used to find the site. One of the most popular web analytical services is AW Stats, which is available for free at most hosts. Operation can achieve or break the success of an online business or business. Intelligent site owners write pages that are rich in relevant keywords and well scores for Google searching on related topics. If you carefully look at the articles on this site, you will notice that the relevant keywords are deliberately in the text. The keyword for this article is the term “weBová Analyst ”.

Google joined the scene of the web analysis at the end of 2005 with Google Analytics. The service is integrated with AdWords, which are small ads you sometimes see on the right side of the browser screen in search of a popular keyword. Since the site must pay Google for every click from AdWord advertising, it is important to ensure that every click is as beneficial for the site owner.

site owners want visitors who stay on their website for a decent time, visit several pages and add a website to your favorite review list. Web analytics help webmaster focus on such users. More advanced forms of web analytical tools can collect statistics on streaming video tracking and RSS channel, create different scatters about visitors' data and perform and perform more sophisticated functions.