What Is a Ramus?

Dieter Rams was born on May 20, 1932 in Wiesbaden, Germany. In 1947 he studied architecture at the Werkkunst school in Wiesbaden. In 1955 he became an architect and interior designer of the German Braun company founded in 1921, and began designing products for them in 1956. In 1961 he became the leader of Braun's product design and development department.

Dieter Rams

Dieter Rams (May 20, 1932-) is a famous German

From 1943 to 1957, Rams studied architecture and carpentry at the Werkkunstschule Wiesbaden. From 1953 to 1955, he worked briefly for architect Otto Apel, then joined the design department of home appliance manufacturer Braun, and at the same time established the industry-academia with the Ulm Academy The cooperative relationship was promoted to chief designer of Braun in 1961, and this title remained until 1995.

Rams once stated that his design philosophy was "Less, but better" (German: Weniger, aber besser), and a master of modernist architecture

According to Rams, ten principles of Good Design:

"Less and More" is a retrospective exhibition on the theme of Rams' products for Lark and Vitsoe.

First exhibitions in Japan in 2008 and 2009 were held at the Suntory Museum in Osaka and the Fuchu Art Museum in Tokyo.

From September 2009 to March 2010, he exhibited at the Design Museum in London, UK. One was on display at the Museum für Angewandte Kunst in Frankfurt, Germany, until September 5, 2010.

Rams gradually perfected the system design method in practice and extended it to furniture and even architectural design, making the entire space methodical, strict and simple, which became one of the design features of Germany.

The formless features of the system design, which are called "reduction styles", are neutral in color: black, white, and gray. Rams believes that pure style is just the result of solving system problems, providing maximum efficiency and "clearing the chaos of society", he said: The best design is the least design. Therefore, the design theory community became a "new functionalist".

Rams's design style and concept are important for today's Apple computer products and their designers.

606 Universal Locker System, 1960

Successor to SK-4: SK-61

Tonarmwaage scale, 1962

T-1000, 1963

T1000CD, 1968

audio 310, 1971

D40