What is a Micromovie?

Micro-movie is also called micro-movie. It refers to films that can be transmitted within 30-60 minutes through the new Internet media platform. It is suitable for viewing in mobile and short-term leisure. The "micro (ultra-short) time" (minutes-30 minutes) with full storyline ) Screenings, "micro (ultra-short) cycle production (7-15 days or weeks)" and "micro (ultra-small) scale investment (thousands-thousands / ten thousand yuan each)" videos ("class" movies ) The short film, which integrates humorous and funny, fashion trends, public welfare education, commercial customization and other themes, can be a separate article, or a series into a drama.

microfilm

(Glossary)

Microfilm is micro

Before 2010, we called

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I. Pay attention to script creation

The script should be clean and narrative, the language should be clear and clear, the words should be short and concise, and the language should be spoken and visualized. Personality, tone and tone all serve the expression of the work.

Pay attention to performance details

The people and events recorded in the film can only achieve the expression of emotion and reasoning through vivid figures, vivid colors, and vivid life scenes. Details are the smallest unit to represent people, events, social environment and natural scenery. The typical details can win more with less, see bigger with small ones, and play the role of finishing touch, thus leaving a deep impression on the audience.

Third, pay attention to performance background

The background, also known as the environment, is the basic component of the film, and the basis and basis for the character, destiny and events of the characters reflected in the feature film.

Fourth, pay attention to the idea

The concept of micro-movie should be complete, novel, and scientific. This is the most basic requirement. Only micro-films are well-conceived and well-produced to produce micro-films with excellent content and form. To be accepted by the public.

01	Jiang Lian	(Honorary Chairman of Mianyang Micro Film Association [10] , the first person of China "Micro Film Association" [11] , proposed "Micro Film +" to become a new concept of the micro film industry [3] , Nanfang Daily Southern Micro Film Special Guest [ 12] .)
02	Tan Yonghua	(Post-90s micro-film director representative)
03	Wu Yachun	(Leader of China's public welfare micro-film, first person in Guangzhou micro-film)
04	Tian Wanliang	(Chairman of Love Chain Movie Awards [2] , founder of Sichuan Daaiwei Movie Art Festival [13] , won 32 awards in just one year with his debut work Zero Rental [14] , known as the rare domestic Winners of micro-film singles [15] )
05	Cui Siling	Brand micro-film planner, representative of Nanjing brand micro-film.
06	Shi Xingqing	(Micro-film research expert, master's tutor, PhD in film, professional film critic) [16]