What Are Soft Goods?

Soft commodities correspond to hard commodities (hard commodities generally refer to commodities that can serve as currency, such as gold and silver, especially gold, which is inherently currency.), Refer to commodities other than commodities that can serve as currency, such as gold and silver. In a nutshell, the so-called soft goods refer to the collective name of intellectual, informational, ideological, cultural, and artistic goods produced by mental workers.

Soft goods

Soft Goods Ideas

In the past, due to the backwardness of transportation and communication, the slow flow of information, and the slow spread of ideas and implementation, an idea often goes through a long time from its proposal to its realization. Now it's completely different. With the help of telephone, fax, mobile phone, computer internet, computer CAD design, robot employees, fully automated production lines and computer integrated manufacturing systems, an idea has been accelerated from the proposal to the reality.

The role of creativity in the modern economic field is the most obvious. If you compare the economic competition between the companies of various countries (the main manifestations of which are commodity development competition and commodity marketing competition) as the world economic war, then this war At the core and front end is the creative battle. Therefore, some people put forward at the end of the 20th century that the idea of the coming of the creative economy era is well-founded. It is the confrontation between the creative and the old, mediocre, and rigid thinking forward, which opened the curtain of a new economic battle; after the curtain of the new economic battle, creativity jumped into the air and broke into the surface. The blood-stained and smoke-free battlefield center sometimes helps the main force to attack the city front, sometimes surprises itself, sometimes sweeps thousands of troops, sometimes rides through five levels and cuts six soldiers, creating one after another brilliant battle examples on the world commercial battlefield. .

Well, the external conditions for the establishment of the "Creative Economy Forum" have been basically met, and the rest is only a question of who will start first. It should be said that China's famous advertising companies, planning companies, consulting companies, creative companies, including a group of independent independent creative planners (studios) have this qualification. How to do it? You can start with marketing ideas, or you can start with product (project) development ideas, and pick up some exciting topics from the latest practice as the theme of the forum.

After the theme is established, it can be combined with some of the major media of creativity and innovation that China is most concerned about (including magazine media, television media, and online media), and then seek sponsorship and support from China s most creative and innovative famous companies. Scientist Toffler's "The age of capital has passed, the age of creativity has arrived" and the world's richest Bill Gates' "creativity is like atomic fission, every ounce of creativity can bring countless business benefits "It can be used as the core advertising word, which is extremely shocking and impactful.

For creativity, a series of the latest, brand-new, original, original, and original economic development arguments should be put forward, deafening and shocking ... As long as there is no question of principle, it is permissive to be more tolerant, and it is ridiculous to be tolerant, so that it can participate. The mind of the person was subjected to a storm of wisdom storms.

The most important rules are: don't say clichés, don't say things that you have said many times, don't criticize, accuse, deny other people's new ideas on the spot, don't say negative, such as impossible, impossible, etc. The purpose is to form a high-pressure gas field of thinking in a short period of time, so that the potential wisdom that is not usually exerted suddenly explodes. Because once a person's creative wisdom is activated, it cannot be stopped. This creativity activates each other's creativity, a series of ideas are triggered by an idea, and a creative idea turns from a fanatical idea to a practical idea ... The process in the middle is full of fairy tales, myths, fantasy, and dreamlike scenarios, and it is impossible for people to come in contact.

Harmonious World of Soft Goods

It is political equality, democracy, mutually beneficial economic cooperation, and cultural exchanges.Through friendly cooperation between countries, we can jointly address global traditional and non-traditional security challenges and achieve lasting peace and common development in the world.

In April 2005, President Hu Jintao attended the Asian-African Summit in Jakarta. In his speech, he stated that Asian and African countries should "promote friendly relations between different civilizations, dialogue on an equal footing, develop prosperity, and jointly build a harmonious world."

In July of the same year, Hu Jintao visited Russia, and the "harmonious world" was written into the "China-Russia Joint Statement on the 21st Century International Order." The "harmonious world" was recognized for the first time as a consensus between nations, marking that this new concept has gradually entered the vision of the international community. In September, Hu Jintao delivered a speech at the United Nations Headquarters, fully explaining the profound connotation of a "harmonious world."

In a speech at the Central Foreign Affairs Working Conference in August 2006, Hu Jintao pointed out that promoting the construction of a harmonious world is an inevitable requirement for us to adhere to the path of peaceful development and an important condition for our peaceful development. We must work to respect each other, expand consensus, and live in harmony, respect the right of peoples to independently choose social systems and development paths, adhere to the equal participation of countries in international affairs, and promote the democratization of international relations; work to deepen cooperation and common development with countries, Mutual benefit and win-win situation, promote the sharing of economic globalization and the achievements of scientific and technological progress, and promote the general prosperity of the world; commit to promoting the exchanges, understanding, mutual promotion of different civilizations, advocating world diversity, and promoting the development and progress of human civilization; Mutual trust, enhanced dialogue and enhanced cooperation, jointly address various global issues facing mankind, promote peaceful settlement of international disputes, and maintain world and regional security and stability.

In October 2007, Hu Jintao's report at the 17th National Congress of the Communist Party of China: We advocate that people of all countries work together to promote a harmonious world of lasting peace and common prosperity. To this end, we should follow the purposes and principles of the UN Charter, abide by international law and accepted norms of international relations, and promote the spirit of democracy, harmony, cooperation, and win-win in international relations. Respect each other politically and negotiate on an equal footing, and jointly promote the democratization of international relations; mutually cooperate economically and complement each other's advantages, and jointly promote the development of economic globalization toward equilibrium, inclusiveness, and win-win; culturally learn from each other, seek common ground while shelving differences, and respect the diversity of the world Promote mutual prosperity and progress of human civilization; trust each other in security, strengthen cooperation, adhere to the use of peaceful means rather than war to resolve international disputes, and jointly maintain world peace and stability; help each other in environmental protection, work together to advance and work together to protect the survival of mankind Earth home.

What is a "harmonious world" and how to promote the construction of a "harmonious world" are hot topics in the fields of diplomacy and international relations. After inviting Foreign Minister Yang Jiechi and several senior diplomats to express their opinions, this magazine re-appointed Wang Yi, Party Secretary and Deputy Minister of the Ministry of Foreign Affairs, to express his views.

Colorful world harmony

From Clash of Civilizations to a Harmonious World

Harmonious world concept will benefit the world

Facing a world of great adjustment and change, the central leadership collective with Comrade Hu Jintao as General Secretary put forward the concept of a harmonious world, and clarified the long-term goal of working with people of all countries to promote a harmonious world of lasting peace and common prosperity. The proposition of this idea and goal fundamentally responds to the international community's general concerns about China's future, fundamentally counters the various "China threat theories", and fundamentally answers what kind of world humans want, and How to build such a world is a major proposition faced by China and the international community.

In short, the reference to a harmonious world is a truly diplomatic concept with Chinese characteristics, which should ultimately form an important core of the theoretical system of diplomacy with Chinese characteristics, making it rich in the characteristics of the times and rooted in traditional Chinese culture; it is widely accepted by the international community It is also in the fundamental interest of the Chinese nation.