What Is the Shoe Industry?

Footwear production base, a place hard to find on the map. It is a small town on the seashore of Huidong County, Huizhou City, Guangdong Province, adjacent to the Daya Bay Petrochemical District in Huizhou City, which is well-known under construction. However, in this small town, there are more than 3,300 women's shoe manufacturing enterprises. In 2006, the annual output of fashion women's shoes was nearly 600 million pairs, with an output value of more than 18 billion yuan, and the products were sold to more than 50 countries and regions in the world.

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When the industry scale reaches a certain level, how to improve the overall quality of the industry and the overall level of product quality? This has become an issue for Huidong County to think up and down. Two years ago, based on the reality and long-term development, the Huizhou Bureau of Quality and Technical Supervision, through investigation, summarized the "five major problems" hindering the healthy development of the Huidong shoe industry cluster: First, the low supervision and inspection rate of shoe products, and enterprises

In order to promote the sustainable, rapid, and coordinated development of the footwear industry cluster, the goal of industrial development was shifted from focusing on quantity and speed to quality and efficiency. Huizhou City and Huidong County two levels of quality and technical supervision departments in response to the healthy development of the Huidong footwear industry cluster "five major problems", in order to promote Huidong footwear industry "

I. Purchase channels: Novices have just started to purchase goods. It is recommended to choose a wholesale market in their provincial capital city. There is no need to bear extra shipping costs, mainly because they can understand the local styles and local fashion trends with the owner, and wait until the sales in the shoe store. After opening, on the basis of a certain amount, you can go to Guangzhou, Wenzhou, Fujian and other footwear wholesale bases to inspect and get goods. The field trip is just one of the channels, and we can find the source through the Internet. Station West Shoes Network is a good wholesale website, gathering hundreds of wholesalers, including all kinds of styles to choose from.

Second, the purchase skills: When you purchase, you must "see, ask, compare, move, test, return, follow", observe the goods more, as the saying goes, compare the three companies, you must carefully look at each house, the same product than the price , Which one is cheaper? Which one is more solid? Service is better and better? You have to learn to do it. Skip the roots of your shoes and try to raise your feet. How many more would he have to pay for his three-inch tongue? You need to know that if you spend money to buy goods, if there are any problems with slow sales, then your money is there. What's more important is that the left and right feet are not the same, the number of yards is unstable, or the same side feet in a box, and quality issues, etc. must be exchanged unconditionally?

In general, the following 6 points need attention when purchasing shoes:

1. Pay attention to the mastery of the number when receiving the goods. Take the two numbers individually for the first time.

2, on the basis of a certain shoe sales experience, you must trust your eyesight, first look at it, take it back, a little hesitant to slow down.

3. Run to the retail market diligently, look at it more, observe more of those shoes on the market that sell well, and use hard work in exchange for results.

4, pay attention to grasp the inventory of shoe supply when the season changes, run more and take less.

5. Learn more about the industry and professional knowledge of shoes. The more you master the professional skills, the more accurate the source of shoes you choose.

6, read more popular magazines, fashionable forums, feel and master the prevailing elements. Keep a lot of sample people s eyes, and then the time-to-time ability to select goods in the market in twos and twos is not so confused, and you have accumulated a lot of experience and accumulated effects. Trinkets (Taobao Jewelry Hot Sale), in this age of fashion, must master.

Third, the choice of style and the matching of the code: According to the home of the source from the footwear wholesale market, the purchase can be spelled and colored, that is, the same type, such as three colors, you can ask the three colors to be combined to get one , You don't need to take one for each color, and waste money to accumulate goods.In addition, it is important to match the code. Pay special attention when you pick up the goods. The basic code for women is 37 #, and the one that is easy to sell is one size that is too large or too small. The number for men is 41 #, which is the same as above, so if one pair is 12 pairs, you have to choose more intermediate codes. This way there is less backlog.

Fourth, consider from the perspective of consumers: Although they are sometimes accurate at first glance, they need to be based on past sales experience to be marketable, but they ca nt be completely based on the time of taking the goods. Take your own personal preferences, because after all, you are facing a market, and you need to understand the truth of each eye.