What Does a Rental Manager Do?

Mr. Li Wenyi, graduated from Tsinghua University, joined Ping An in 2012, and is currently the deputy general manager and general manager of the manufacturing and processing division of Ping An Leasing. He led a team of dare to fight and constantly explore and develop new patterns of financing leasing. ^[1-2]

Li Wenyi

(Deputy General Manager of Ping An Leasing)

Mr. Li Wenyi, born in Weinan, Shaanxi, joined Ping An Leasing in 2012 as Deputy General Manager of Ping An Finance Leasing Co., Ltd. ^[1-2]

Li Wenyi, deputy general manager of Ping An Leasing, led team members in charge of infrastructure construction, risk control, and southwest China to the China Nonferrous Metals Industry No. 14 Metallurgical Group Corporation to conduct financing exchanges. The two parties discussed exploring cooperation channels and project financing. ^[1]

Created a risk control model for private enterprises leasing business ^[3]

Rooted in the field of private manufacturing leasing for more than 10 years, always adhere to the business philosophy of "professional value creation", deeply study the industrial characteristics and operating rules of the subdivided fields, and have a deep understanding and understanding of the survival status and risk characteristics of private enterprise groups. He has accumulated rich leasing experience and created an effective marketing operation model and risk control model in this field.

Explore and establish a business model for SMEs to lease ^[3]

Ping An Leasing Li Wenyi faces a large number of small and medium-sized enterprises, and has established a 1 + N distribution operation model focusing on manufacturers, associations, parks, and core enterprises to achieve batch customer acquisition, especially in the area of direct vendor leases. Experience, at the same time, set up a professional team, established an operating model that focuses on direct sales by account managers, takes root in the industry, and innovates financial products, and builds a differentiated competitive advantage; ^[3]

Exploring personal consumer finance business ^[3]
Ping An Leasing Li Wenyi adheres to the business philosophy of "development through innovation", combines the management and operation of leased objects, enters the field of consumer finance, and explores the future-oriented leasing business development model. ^[3]

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