What Is Swiss Private Banking?

Private Banking is a financial institution that provides services such as property investment and management (not limited to individuals) to high-net-worth individuals. Private banking is not the same as private banking services.

private bank

(A type of high-end financial services)

Private Banking is a financial institution that provides services such as property investment and management (not limited to individuals) to high-net-worth individuals. Private banking is not the same as private banking services.
The most important of private banking services are asset management, planning investment, providing special services according to customer needs, and also saving tax and financial transaction costs for customers by setting up offshore companies and family trust funds.
Chinese name
private bank
Foreign name
Private Banking
Types of
Financial services
Crowd-oriented
High net worth
Business Features
Privacy, specificity, professionalism
Private banking refers to the signing of investment and asset management contracts between commercial banks or international financial institutions and specific customers on the basis of full communication and negotiation. The client fully entrusts the commercial bank to act on behalf of the client in accordance with the investment plan, investment scope and investment method agreed in the contract Comprehensive entrusted investment services related to investment and asset management operations.
According to the Western Banking Service Classification, the first category is
Offshore fund
Offshore Fund, also known as

Private banking dilemma

Clients are free to choose various cross-industry financial investment products such as banks, securities, funds, trusts, insurance, private equity and other financial management meals, which not only has a wider range of choices but is more targeted. The financial market is still in its infancy and gradual improvement stage. The underdevelopment of financial markets, the abundance of investment products and risk hedging instruments (such as options) also directly affect the performance of the world's private banks in their wealth management business. The specific performance is as follows:
  1. Not enough understanding of the significance of commercial banks in developing private banking.
  2. Private banking has a single variety, limited scale and irrational structure.
  3. The marketing system is not complete and after-sales services are not in place.
  4. The technological means are backward, and the degree of electronicization and networking is low.
  5. The quality of personnel needs to be improved.
  6. The basic work of conducting private banking is incomplete.

Private banking strategy

The expansion of commercial banks' private banking business is a systematic project including business philosophy, management systems, technical means, product development, marketing, and personnel training. Only by adopting scientific development strategies can we be invincible in market competition. .
  1. Strengthen the management of private banking. Such as: ensuring the sustainable and healthy development of private banking.
  2. Strengthen the research and development of private banking products to meet the diverse needs of customers.
  3. Develop intermediate business.
  4. Introduce modern marketing concepts and increase marketing efforts for financial products.
  5. Provide comprehensive, all-round and personalized private financial services.
  6. Speed up the electronic construction of private banking. Such as: vigorously develop online business services.
  7. Speed up the training and introduction of professionals in private banking. Such as: improving the overall quality of the private banking team
  8. Establish a sound personal credit system to accelerate the development of personal consumer credit business. Such as: establishing a personal credit foundation, and improving a unified national personal credit system.

IN OTHER LANGUAGES

Was this article helpful? Thanks for the feedback Thanks for the feedback

How can we help? How can we help?