What does "custom" mean?
The contract is an adjective in British English, which indicates that something has been made to measure. It is derived from the verbal oblique, to speak for something. The use of this term in fashion was created among the tailors of London Savile Row, which is said to be a tailor -made fabric or reserved for an exclusive client. In modern use, it can refer to everything that has been adapted or made to order.
haute couture, for female fashion and custom men's clothing are the opposite of prêt-à-porter or Off-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the--the The-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-the-rack. There is also a distinction between your own work and peace. Fully custom design means that the whole pattern has been created for this clothing from scratch. Make-to-Measure refers to adaptation of becomingThe design so that it corresponds to the client measurement.
The business group of own tailors, Savile Row custom, elaborated code and accompanying trademark to define the requirements they consider necessary to ban tailor -made tailored. According to their conditions, the formula for the suit must be cut off manually and the garment must be completely stitched and manually ended in tailor -made areas. At least 50 hours of manual work are required to complete a two -piece suit. The Code contains 21 specific details describing aspects of how clothing should be made and finished, and has a provision for providing services to the client for clothing after purchase. Detailed records and strict training standards are also required.
TheBureau for the British Advertising Standards (ASA) did not accept the Savile Row code to define what can be advertised as custom clothing. In 2008, ASA issued a decision that allowed to indicateCustom -made clothing. This decision did not require the same strict working standards. Clothing that has been personalized or in bulk is often freely referred to as custom, which is a practice that has aroused some objections in the fashion industry. Traditionalists argued that traditional standards should be protected by British law, the same way as Haute Couture, under French law, should be protected.
The exclusivity of its own men's clothing is the top end of luxury fashion. The price mark reflects expensive fabrics, hours of work and the unique nature of their own design. The real custom -made suit made according to traditional standards, along with Haute Couture, is among the most expensive garments that can be purchased. The devoted followers of the handmade fashion consider their own suit as an investment and tailored as wearable art.