What Is a Global Market Analysis?
The international market analysis report is also called the world market analysis report, referred to as the international market analysis or the world market analysis. It analyzes the phenomenon, situation and situation of the international market to find out the reasons for the prosperity or decline of the international market, so as to use the law of commodity value and other economic levers to promote the development and prosperity of the international market and benefit the entire human society.
International Market Analysis Report
Right!
- The international market analysis report is also called the world market analysis report, referred to as the international market analysis or the world market analysis. It analyzes the phenomenon, situation and situation of the international market to find out the reasons for the prosperity or decline of the international market, so as to use the law of commodity value and other
- (1) According to the market content, there are commodity market analysis reports, technology market analysis reports, financial market analysis reports, and labor market analysis reports. [1]
- (1) Objectivity, that is, an objective and realistic description of the state of the international market. The international market analysis report must first reflect the market conditions of the country, region or international being analyzed. In other words, it is necessary to clarify the total supply and demand of the market, the structure of the market supply and demand, the basic situation of the market, or the supply and demand of a specific commodity, and present it in the form of text so that report users can understand the international market Basic appearance and basic situation. [1]
- The international market analysis report consists of a title, a signature, and a text. [2]
- Example 1: [2]
- Analysis Report on China's Aquatic Products International Market in 2006
- Since 2000, although China's aquatic product exports have maintained a high growth and have maintained the number one position in agricultural product exports for several consecutive years, the growth trend is not optimistic. After increasing the export volume in 2000 and 2001 to high levels of 13.8% and 27.3% respectively, it suddenly fell to 0.7% in 2003, showing a state of stagnant development. The increase in export volume in 2004 suddenly spiked to 15.5%. In 2005, it slipped to 6.17%. In 2004, the top three commodities exported from aquatic products were: grilled eel, squid and shrimp. After experiencing a downturn in 2002, roast eel saw a turnaround in 2004. The export value reached 727 million US dollars, a year-on-year increase of 55.6%, ranking first in the growth of all aquatic product exports. The export value of squid was 224 million US dollars. The increase rate was 52.7%, ranking second in the export of aquatic products. Prawns, which are also aquaculture products, are still in the third place in aquatic product exports, although they have been in a downturn.
- Tilapia emerged unexpectedly, with an export volume of 86,600 tons, an increase of 47%, which ranked first in the export of aquatic products. In 2004, China's tilapia production reached 897,000 tons, an increase of 11.34% over 2003. Excluding the five traditional freshwater farmed fish, grass carp, catfish, catfish, carp, and catfish, tilapia production ranks sixth, which is 74% higher than the most common catfish production. Tilapia production continued to soar to 978,800 tons in 2005, an increase of 80,000 tons over 2004, an increase of 9%. Many experts believe that tilapia is a nutritious fish. At the same time, many people have seen a huge crisis hidden in the tilapia export market. This crisis began to appear in early 2006. Canadian imports of tilapia from the United States were discontinued as they detected excessive drug residues. The United States does not farm tilapia, and exports tilapia from China. Residues of Chinese medicines exported from prawns have exceeded the standard. The United States has developed mistrust of Chinese products, and tilapia has experienced problems, which further deepens its mistrust of Chinese products. Excessive drug residues have become a serious obstacle to the export of aquatic products in China.
- From the export of aquatic products in recent years, we can see that the export of aquatic products in our country is still driven by quantity, not by quality, and it is not a model of brand leadership. Therefore, the development speed of China's aquatic product export is extremely unstable. In 2004, the United States launched an anti-dumping investigation on Chinese shrimp exports, warning the domestic aquatic industry. Since 2005, the export speed has been reduced to a relatively normal level, which also reflects that people have calmed down, started to find their own problems, started to solve problems, and started to take action on reducing drug residues. Although these actions still seem very weak, we should see them. If taken properly, the export of aquatic products will enter a stable development path.
- Among the top three commodities exported from aquatic products in 2005, as long as it is aquaculture products, exports have fallen sharply. Roasted eel exports fell by 31%, shrimp exports fell by 2l%, and only squid exports fell by 3%, almost negligible.
- From January to June 2006, the top three products of China's aquatic products exports continued their downward trend in 2005.
- From January to June 2006, the export value of Chinese shrimp was 92.183 million US dollars, which was 17% lower than the same period in 2005; 42% lower than the same period in 2004; Exports of shrimp continued to decline.
- From January to June 2006, China's roast eel export value was 365 million US dollars. 19% lower than the same period in 2005. It is 20% lower than the same period in 2004, 12% higher than the same period in 2003, and 5.5% lower than in 2002. After maintaining a high level of US $ 80 million in March-May 2006, it plummeted to US $ 29.37 million in June, a year-on-year decrease of 65%. It should be seen that the roast eel export has dropped to a comparable historical low. In 2006, the export of squid began to shine in the export of aquatic products.
- From January to June 2006, China's exports of squid reached US $ 118 million, an increase of 30.9% over the same period in 2005. Increased by 40.4% over the same period in 2004, increased by 100% over the same period in 2003, and increased by 110% over the same period in 2002. Squid exports continued to grow at a rapid rate and surpassed prawns for the first time at the end of June 2006, becoming the No. Two major products.
- Seawater products and primary processed fish fillets (such as strip fish, yellow croaker, frozen fish, shrimp, frozen fish fillet, etc.) still account for more than 60% of the export volume.
- In 2005, the proportion of general trade methods dropped from 75.67% in 2003 to less than 60% in 2005. The processing trade with imported materials increased from 21.33% in 2003 to 39.88% in 2005, which is close to 40%. The trade of imported materials shows a steady upward trend, and it has become an important role in China's aquatic products exports. China's incoming trade is still mainly in the processing of primary products.
- When the situation is already very clear. If we want to maintain and promote the stability of China's aquatic product export market instead of rapid development, the measures we should choose are:
- I. Seriously solve new problems in the export of deep-processed products, especially how to break through technical barriers to trade.
- 2. Strictly control and steadily develop the export of freshwater products, and strive to gain the reputation that Chinese aquatic products should have in the international market.
- Third, promote and encourage the "company + base" business model.
- Fourth, continue to strengthen the opening-up policy, take positive measures to attract foreign investment, and continue to develop unswervingly to feed and process fisheries.
- 5. Conceptual, speculative, and bizarre research projects are not promoted in the scientific research field.
- 6. Lake fisheries, river fisheries, reservoir fisheries, large surface fisheries, and living surface fisheries should be included in the scope of aquatic product exports.
- Example 2: [3]
- Great demand for sweater market in Eastern Europe
- Eastern Europe is located in the temperate zone. Sweaters are essential clothing for people's livelihood and demand is very high. Now is a good time for foreign manufacturers to expand the sweater market in Eastern Europe.
- The total population of Eastern European countries exceeds XX million, and the market size is larger than that of North America or the European Union. According to reports, the region has neglected light industry for decades, resulting in insufficient goods and relatively strong consumer demand for sweaters. For foreign players, it should be a good time to open up the market, but their shortcomings, such as the lack of consumption power of the people, also need to be paid attention to.
- Regarding the sweater market in Eastern Europe, the industry can understand its characteristics from three aspects:
- 1. In terms of taste: Generally speaking, consumers in Eastern Europe have similar needs for clothing to consumers in Western Europe.
- 2. In terms of price: British and French imports are very expensive in Eastern Europe, intermediate products are also very expensive, and lower products are relatively cheap.
- 3 In terms of import channels: they can be divided into state-owned import and export companies and private enterprises, both of which have advantages and disadvantages. Foreign players can take several approaches. One is to establish a joint venture sales channel on their own; the other is to find a new local private enterprise with potential, and the two parties sign an agency contract to expand sales. Finally, in terms of developing trading opportunities, the most direct and effective method is to participate in a large-scale trade show held in the local area, which can be immediately exposed to business opportunities, and then participate in a visiting group, which can directly negotiate face-to-face with the ideal local partner. It is sold to the markets of Eastern European countries. Due to different circumstances, there are differences in the way of sales promotion.
- In addition, in the Eastern European market, the market demand for 100% acrylic (acrylic) yarn sweaters is the most demanded because of their lower prices. Sweaters with more than 10% wool are expected to increase in price if they are not inferior to Western European designs.