What Is the Relationship Between Business Ethics and Leadership?
A person's leadership is most prominent in the openness and skill of his communication. For managers or leaders in any company, group, or other organization, learning leadership communication is one of the first skills they must master. Therefore, this book is dedicated to current and future leaders, hoping to help them implement effective transformational communication in their organizations in the following ways. At the theoretical level, identify the core communication (strategy, writing, speech), organizational communication (emotional intelligence, cross-cultural, conference) and corporate communication (internal and external communication) that leaders need to master, and provide concise and effective analysis. Framework and theoretical tools. At the operational level, the methods and techniques of constructing communication strategies, improving language charm, conducting written and speech communication with leadership, and how to use tools such as PPT, illustration, and social media are explained in detail. On the application level, through a large number of case exercises and analysis, a large number of capacity assessment and improvement forms, so that leaders can show positive temperament and emotional intelligence, analyze different audiences, carry out cross-cultural communication, and continuously improve effective internal and external communication. leadership. [1]
Modern Communication Series: Leadership Communication
Right!
- A person's leadership is most prominent in the openness and skill of his communication. For managers or leaders in any company, group, or other organization, learning leadership communication is one of the first skills they must master. Therefore, this book is dedicated to current and future leaders, hoping to help them implement effective transformational communication in their organizations in the following ways. At the theoretical level, identify the core communication (strategy, writing, speech), organizational communication (emotional intelligence, cross-cultural, conference) and corporate communication (internal and external communication) that leaders need to master, and provide concise and effective analysis. Framework and theoretical tools. At the operational level, the methods and techniques of constructing communication strategies, improving language charm, conducting written and speech communication with leadership, and how to use tools such as PPT, illustration, and social media are explained in detail. On the application level, through a large number of case exercises and analysis, a large number of capacity assessment and improvement forms, so that leaders can show positive temperament and emotional intelligence, analyze different audiences, carry out cross-cultural communication, and continuously improve effective internal and external communication. leadership. [1]
- Foreword 1
Part I Core Leadership Communication Chapter 1 What is Leadership Communication Clear Leadership Concepts The Relationship between Leadership and Communication Definition Communication Definition Leadership Communication Leadership Communication Links with Other Communication Research Areas Practical Application of Leadership Communication Framework Core Communication Organization Communicating corporate communication showing positive leadership temperament Definition of positive temperament Demonstrating positive temperament How to show the relationship between temperament and morality that is enough to inspire the audience Be an ethical leader Make ethical decisions Create an ethical organizational environment Leadership communication skills, formulate improvement plans, apply 1.2 questions about ethics and ethics 1.3 define transformational leaders: a communication file Chapter 2 establish the goals and strategies of leadership communication, establish clear communication goals, and clarify the ideas of communication goals Communicate the connection Develop communication strategy Consider the use of communication context Communication strategy Develop action plan analysis Audience classification according to professional level Classification according to decision method Classification according to media type classification Effectively organize written and verbal communication according to organizational context classification Select organizational gap The method uses a "pyramid principle"
Create storyboard applications 2.1 Communicate bad news applications 2.2 Develop communication strategies Chapter 3 Leader's language charm Establish a positive and positive temperament through tone and style How style affects audiences Decide our own style The impact of using language should be concise Don't abuse passive voice-the actor should be at the front of the sentence. Don't use excessive word structures. Don't use prepositional phrases. Don't abuse relational pronouns. Avoid repetition of words and opinions. Don't abuse descriptive words, especially adverbs. , Or ambiguous and ambiguous words. Pay attention to technical terms (specific languages for some special disciplines) and use of official languages to avoid nominalization (linguistic terms, which translates verbs into nouns).
Avoid cumbersome additional considerations-Post information on social media, follow important language rules, punctuate powers, use correct pronouns, effective sentence structures, gender discrimination, language editing, proofreading technology, let computer software serve you, apply 3.1 language simplicity, 3.2 apply positive information Application 3.3 Parallel structure application 3.4 Overall use of language Chapter 4 Establish written communication with leadership Select the most effective communication medium Establish written communication for individuals and teams Establish written communication for individuals Establish written communication for teams Interact with social media smoothly Organize content Strong structure and content. Well-documented subject. Elegant ending. Consistent content and corresponding format in the letter. Letters and memos. Email and other electronic communication forms. Incorporate what the audience expects in the report. A formal and complete report. The report contains the research information processing proposal and progress report summary in the graphical report. Effectively arrange the format of business documents. Typesetting. Line spacing and alignment. Use of fonts and font size. Writing with an abstract of Chapter 4.3. Chapter 5 Delivering a Leadership Speech. Designing a Speech. Determining Strategies. Selecting Media and Presentation Methods. Roundtable Speech Stand. Immediate Speech Improvisation. Create a logical and effective structure and format. Make conclusions and diagrams to verify fluency and logic. Editing and proofreading exercises promote effective communication. Effectively deliver speeches with greater confidence. Control nervous tension. Eye contact. Stances and gestures. Voice and speech patterns. Use visual aids to effectively deliver speeches. Respond to the overall effect of the Q & A session. Application 5.1 Self-evaluation of oral presentations 5.2 Impromptu speech practice application 5.3 Write a round table speech draft application 5.4 Transform a round table speech into a virtual conference to convey Chapter 6 Develop Leadership-Use Graphic and PPT Software When to Use Graphic ?
Flow chart to strengthen the structure of information presentation. Describe concepts and relationships visually. Support the arguments. Highlight the key to maintain or increase the interest. Basic graphic content and design guidelines. Clear and effective communication. Use the most effective colors. Use the most effective fonts. Data graphics create a good and effective text display method. Make full use of the design and presentation features of the PPT tool. Focus on the actual content. Select layout and template design. Original template. Use the PPT tool to create documents. Insert graphics and other content. Use animation applications 6.1 to create graphic applications. 6.2 Selection and design Graphical exercise application 6.3 View design exercise Application 6.4 Group illustration and oral presentation ...
Part II Organizational Leadership Communication Part III Corporate Leadership Communication Appendix I Self-assessment of Leadership Communication Ability Appendix II Analysis and Discussion of Successful Cases