What are the yellow pages?

The term yellow pages is used to refer to the business section of the phone list, which is usually separated from the residential section in large cities. It seems that the department of business and residential lodges in the telephone list came in the United States that began to use and link to the yellow pages in the early twentieth century. Since then, the concept has spread to other nations, including those who do not speak English, and in some countries it is a brand term rather than general. Less than twenty years later, most telephone directories were divided into commercial and residential lists, which allowed the disadvantages to search for companies by name or type and separation began to be marked with pages printed on yellow paper rather than white, which is usually used for residential statements.

Originally, yellow pages have a form that makes white pages, a series of alphabetically arrangedmeasures in an easy -to -read and evenly large font. However, directory publishers quickly realized the potential of advertising, and most modern yellow pages offer advertising opportunities. Businesses can increase or remove the font used for their company and also buy ads in the yellow pages section to attract consumer eye. Many telephone directory also allows advertising or text to be further drawing an eye.

Generally, the yellow pages of the telephone book are distributed free of charge to all phone subscribers in this area, including those that are not dull, private, private or ex-involved Numbers. If you want to look for something on the yellow pages, the consumer usually searches by the type of company. For example, if someone needs new glasses, he or she would look up for "optometrist" on the yellow pages. In some cases, yellow pages also contain an alphabetical list of all businesses in this area so that the consumer can find a specific company.

This term also jumped nAnd the Internet, in the form of online yellow pages, the website of business directory, which enable people to find diminished businesses across the country. Many sites provide online yellow pages, usually create a network with several telephone companies and allow businesses to place ads and provide more information about themselves, including a web address.