What is a conceptual trade?
The conceptual trade is a retail store that goes beyond mere sales of products and instead appeals to a general lifestyle feeling by offering products that correspond to the desires of people involved in a particular social scene. Rather than simply offers the selection of standard products to buy, this type of shop sells products that attract a specific consumer segment. This particular segment and the approach that appeals to it may vary a bit between shops. The conceptual trade usually has one vision for a group to which it is attractive, such as high fashion, urban fashion or lumbar fashion.
Although there is no single form that the concept trade usually does not exist, it is generally designed to address a certain segment of the population. For example, a shop that is intended to reach those who are interested in high fashion could offer clothes of well -known designers, as well as shoes, perfumes, accessories and even electronics that are all established brands. This productive would be those whoThey were seen in fashion and entertainment magazines, and supplies would probably often turn into fashion. This separates such a conceptual trade from a retail business, which usually offers many of the same products from one year to another.
The design and aesthetics of the conceptual store will also probably be quite different, unlike a standard department store or retail store. Given that the trade itself has a general concept in terms of available goods, design and decoration of trade often agree. A shop to appeal to "urban" or "streets" trends could have bare brick walls, perhaps decorated with artistic graffiti and design that strengthens the concept of business. On the other hand, a conceptual trade for “lumbar” culture can include dark walls, sharp lighting and playing independent music that is popular in hipster Circles.
Conceptual trade can also be bound to specifican individual, usually with a celebrity or with someone involved in the entertainment industry. This type of trade usually uses the name of celebrities in advertising or business name and sells goods associated with this person such as clothing or brands wearing a celebrity. Given that concept trade is often designed around a certain fashion, social structure or cultural trend, perhaps these shops will have to reappear to ensure that they remain up to date on popular modes.