What is an anchorage shop?

Anchor shops are larger department stores that are used to ensure the main interest for a shopping center or center. Sometimes it is referred to as Drawing of a tenant or key tenant , it is a popular chain store for consumers. The presence of this type of trade can attract consumers to visit a shopping center or shopping center and may continue to shop in smaller shops in the complex.

The idea of ​​anchor trade is preceded by the establishment of shopping centers in the mid -20th century. Previously, the concept of a shopping center had usually included one key trade or tenant who could attract consumers to visit the center. It was expected that smaller shops that surround would sell goods and services that were additional but not in competition, goods and services offered by larger trade. As a result, consumers could complete their shopping without having to spend hours traveling part of the city to others.

With the advent of a shopping center during the 1940s and 1950s, the idea and its value for the shopping point expanded. Instead of including one anchor in the venue, it began to be constructed with at least two anchor shops. With the tenant of the anchor at each end of the mall, smaller retailers would occupy shop windows that joined them together. The shoppers can enter the mall in one and then shop in smaller shops, while on the way to the second main shop at the opposite end of the mall.

The departure of key tenants is often the first sign of the decline of the shopping center. Without major shops that help maintain consumers' interest, smaller shops usually start looking for retail space in other centers or centers as soon as possible. Once the anchors and most of the smaller retail stores have left the equipment, a kind of shopping center is usually referred to.