What is the island display?

Island displays are physical presentations of goods that can be accessed from any direction. The display of this type is usually located in the open space of a retail device, such as near the entrance to the store or in one of the larger streets. Many merchants use the island display to draw attention to the items that have just arrived or are currently on sale. In general, the items contained on the display will be in some way connected to create more convincing presentations.

as a structure showing goods in the best possible position in the store can be a carefully designed island display with an efficient sales tool. Unlike other types of displays that provide opinions from one to three sides, the exhibition of goods must be visually attractive from all directions using the concept of the island presentation. When the consumers are properly, consumers are attracted to the display and are more likely to persist longer than with a simple shelf display. From catching audio attention SPThe dealer is essential for sale, the island's display increases the chances of selling goods that would not otherwise be unnoticed on the shelves.

The selection of a location for the island display depends to a large extent on the flow of traffic in the store. Merchants sometimes decide to place the display in the main street, near the entrance to the store. In many layouts, the aisle in this area is wider than other streets that branch into different departments. This is important because consumers should move relatively easily around the display and also be able to stop and check the items contained in the presentation without blocking space for other customers.

Large retail stores with large discounts sometimes use the island display near the cash register. This can sometimes increase the purchase of pulses among customers waiting to pay for their purchases. When waiting, the nearby display attracts their attention and is manyM more likely to choose one or more items than the line moves further. With this application, the display is likely to contain goods that are somewhat ordinary, but consumers are regularly used.

The island display can use a variety of designs to create the correct appearance of the goods. The mannequins can be incorporated into furniture and create a visual presentation that allows consumers to imagine furniture in their homes. The mannequins can also be paired with sports equipment, equipment and clothing, giving consumers an idea of ​​what they need to participate in various sports events. Even foods can be arranged on an island display that is both practical and visually attractive, such as the Halloween display that includes candy, costumes and kindness of the party.

IN OTHER LANGUAGES

Was this article helpful? Thanks for the feedback Thanks for the feedback

How can we help? How can we help?