What Are the Different Types of PR Qualifications?

Public relations personnel are public relations personnel. The English name is PublicRelationPractitioner, which is abbreviated as PRPractitioner. In European and American countries, the names of public relations personnel include PRPractitioner, PRMan, and PROfficer, which refers to their careers in public relations theory research, teaching activities, and practical work. People. Chinese domestic scholars like to collectively call these people public relations workers.

Public relations officer

(1) Every PR practitioner must make his PR practices and theories consistent with China's constitution, laws, and socially accepted ethics.

Industry conferences

(2) In any case, the public relations practitioners must serve the socialist cause of our country wholeheartedly. The interests of all parties concerned must be taken into consideration. The interests of the public and the interests of their own organizations must also be taken into consideration.

(3) Public relations practitioners strive to be true, accurate, fair and responsible to the public when conducting public relations activities.

(4) Full-time personnel engaged in various professional public relations should strive to improve their public relations business on the basis of reference, research and practice.

(5) Public relations educators should treat public relations higher education and universal education with a serious and honest attitude.

(6) Public relations practitioners must not intentionally disseminate false or misleading information for the benefit of individuals.

(7) Each public relations practitioner should not intentionally damage the credibility and public relations practice of other public relations personnel. If there is a violation, he should report it to his organization.

(8) Public relations practitioners may use the name of public relations to engage in any activity that damages the credibility of public relations.

(9) PR practitioners must not engage in activities that are unethical, dishonest, or detrimental to the profession's dignity.

(10) Public relations practitioners must not use bribes and improper hands to affect the true and objective reports of media personnel.

(11) Public relations practitioners should abide by the state and the respective secrets of their respective organizations in public relations practice at home and abroad.