What does the planner do?
Planner goods make a strategy of goods for business and determines what to buy, when and how to display it. This job requires good communication and business skills and has room for promotion, especially for companies with shop chains. Usually it is necessary to have a bachelor's degree in Merchandising or related areas, although some employers receive titles of a co -worker. Usually three to five years of retail experience is also a requirement for employment to make sure that the applicant is familiar with the retail environment. In addition to monitoring fashion and assurance that it knows what types of products they will apply, the planner must also think about demography or store chains. Needs may vary according to the region; For example, clothing supplied to a branch in New York in the store may vary from clothing sent to the Midwest City of Like Minneapolis, because fashion will vary.
It eats with buyers to find out what is available and order decisions. They decide how much to order and when to plan deliveries, ensure that the items arrive in time. They can also organize shop displays and plan the layout of the streets and items in the store. The aim is to reach customers with the organization of trade by doing things like locating related items nearby to encourage people to buy them.
The planner must keep up with the sales performance in individual stores to identify strong and weak points and make modifications to the goods in this store accordingly. Different branches can sell different combinations of items and is important to be able to move the goods to suit the need. For example, one shop can constantly sell out sunglasses while the other has a relatively low demand. Sending exactly the same goods to each store would not be practical.
In large stores, the planner can be a trend and respond to trends. They work with TreND observers and designers to identify new trends and move quickly. As a result, customers feel that trade is in line with trends, leading to increased loyalty and helping the store to get the market. For example, a planner of goods can get a preliminary contract for scarves because they realize that everyone will want in six months, raise the price and potentially overcome production skills. Their trade can be able to offer scarves when others cannot get them and can provide them at a lower price due to their original agreement with the manufacturer.