What Is the Relationship Between Innovation and New Product Development?

Innovation management and new product development, published by China Market Press 2007-7-1 ^[1]

Innovation management and new product development

Want to beat your competitors? How to best turn exciting technology into a successful product? How to gain knowledge and creativity to create a successful end product? This book is based on three key areas of innovation, technology, and new products. It explores innovation management and the content that needs to be managed, the issues of technology and knowledge management, the process of new product development, and the new product management issues facing companies.

?

What is innovation management

Innovation management process

How to promote innovation

Organization and innovation

Innovation in Operations Management

Benefits from intellectual property

How to turn technology and knowledge into profit

Competitiveness determines innovation potential

Strategic alliances influence innovation

R & D management and business strategy

Effectively manage R & D projects

Technology transfer creates profits

How to develop new products

Product positioning and brand strategy

New product development strategy

Product design increases added value

Market research helps new product development

Manage new product development team

Appendix 1: Website Resources

Appendix 2: References

Appendix 3: Recommended Reading