What is a video redbox ™?
Redbox ™ is a company operating automated kiosky rental DVD throughout the United States. Customers who want to rent a video redbox ™ can simply go to the machine and make a choice, or can reserve rental using the Redbox ™ online site. The company has experienced explosive growth during the first five years of operation. When he made his debut in 2004, he operated only 12 machines, all in McDonald's®; In 2009 it operated more than 10,000 machines in McDonald's®, Wal-Mart®, 7-Eleven® and other restaurants and retail stores. The transaction requires a credit card for billing and identifying customers. Optionally, you can deliver an e -mail address to which you can receive a confirmation or other communication from the company. The DVD will return later on the same machine or elsewhere in the kiosk. For each DVD checked, Charges company one dollar per night. Customers can also buy used DVDs from the machine. Each kiosk holds more than 500 DVDs in a rotating inner field. TOWhen the customer logs off or returns the video redbox ™, the robotic mechanism stretches the disk or returns it to the field. The machines are associated with the Internet to ensure that the site has real time about every kiosk inventory.
Three Film Studios - 20th Century Fox®, Universal® and Warner Brothers® - refused to allow Redbox ™ to offer rent from their films until the DVD has become available in stores. Studios are reportedly worried that low cost of video Redbox ™ video could eat DVDs. Redbox ™ filed actions against three studios, accusations of anti-competing practices. On the other hand, Sony and Paramount have signed agreements with Redbox ™ to distribute discs directly to the company.
Redbox ™ was founded by Mitch Lowe, which was previously involved in video Rental Services Netflix® and Video Droid. RedBox ™ is initially a common possession of CoinStar® and McDonald's®, now actually actuallyNou daughter of CoinStar®, the company's most famous for its machines for sorting coins in grocery stores. The central residence of the Redbox ™ is located in Oakbrook Terrace, Illinois, a suburb of Chicago.
As well as all companies dealing with the physical media, Redbox ™ had to develop questions about the viability of their business model in the future, which is expected to dominate electronic media. Lowe has indicated that RedBox ™ can eventually offer digital downloads except physical media. The company also experimented with Blu-ray ™ and video game Rentals.