What Is Personal Development Coaching?

Career coaching refers to the long-term and in-depth career counseling provided by senior career counseling experts to students. Personnel who serve as professional coaches usually have rich industry experience and deep accumulation of human resources practices, which can provide students with counseling on professional growth and career development.

Career coach

The career coaching plan is a form of coaching technology, based on professional development education as the theoretical basis, new results and new methods emerging as the times require, and its unique practicality, depth and diversity to creatively develop professional development education. Opened a path of practice. [1]
1. There is a gap between the existing employment guidance curriculum system and actual talent training goals and market needs
The current employment guidance courses in colleges and universities only cover the analysis of employment situation, employment information bulletin, design of self-recommended materials, how to respond to written examinations and interviews with employers, etc. And innovation; education on how to change the fundamental outlook on life, values, and career choices, such as changing college students' employment concepts and adjusting employment expectations, lacks pertinence and guidance, and has a written and limited understanding of the needs and requirements of employers. Therefore, the teaching satisfaction of this course is not high. According to a questionnaire survey (130 valid questionnaires) for juniors at Northern University for Nationalities, 82.3% of students believe that the teaching methods of employment guidance courses should mainly use experiential teaching (such as field practice) and interactive teaching (common with teachers and students Communication and discussion) these two ways. This shows that students are very willing to participate in their own career planning system. The career coaching program can provide students with the opportunity to get in touch with the career coach, communicate in time and become the protagonist. Through effective communication and interactive experience with coaches, students are more likely to be exposed to the latest employment trends and cutting-edge information in the society, and to understand the new requirements of employers' positions, so as to continuously improve their employability and employment competitiveness.
2. Requirements for personalized and in-depth professional counseling concepts
At present, there is still a gap between domestic and foreign vocational counseling. There are bottlenecks such as the disparity of teacher-student ratios, large differences in staff background, insufficient depth and personalization, and poor practicality. The career coaching program, as a new technology for leadership and talent development widely used in commercial enterprises, has good migration and application in career counseling for college students. This program invites experienced professionals in scientific research, government, enterprises and other units to serve as coaches and participate in the coaching training and training program design to meet the needs of students, and jointly address the specific problems and personality characteristics of each student in the group. Analyze and explore, directly provide students with personalized employment counseling, and help students find their own career development direction. At the same time, career coaches can also provide timely feedback and continuous attention to students' professional interests, self-characteristics, and job matching through positive interaction with students, and tap potential and excellent human resources to serve as the talents of the unit. Reserve and talent training lay an early foundation. In a certain sense, it reduces the cost of acquiring human resources in the future, improves the utilization rate and reasonable allocation of future human capital, and achieves mutual benefit between students and coaches.
3. As a reserve force for future social construction and economic development, college students need to combine theoretical knowledge with practical skills
For some subjective and objective reasons, college students usually have fewer opportunities to participate in social practice, and most of them usually study some professional knowledge at school. Even when participating in social practice, it is usually a simple task such as home education promotion. The career coaching program aims to take students out of the classroom and provide personalized and diversified training methods, so that students can continuously understand themselves, develop themselves, and enrich themselves in extracurricular practice (second classroom), and gradually take personal career coordinates. Clear positioning; At the same time, students participate in a variety of training activities to continuously improve their learning abilities in interactions and discussions with career coaches, on-campus employment guidance teachers, and group members (especially members of other groups). Communication ability, team collaboration ability, organizational coordination ability, innovation ability, etc., lay a good foundation for the ability to better engage in actual work in the future.
4. Requirements for changing the employment guidance concept of colleges and universities
At present, the employment guidance concept of domestic colleges and universities should aim at full-person development, take talent cultivation as the core, and take the school as the requirement, establish a full-process, full-employment concept of large employment, and change the past "prompt grinding gun" type of "phased" "Employment guidance method, farewell only emphasizes one-time employment rate, sending students out of school and you're done. That's the point of the career coaching program. The planning cycle is usually four months (approximately one semester). Through the effective communication between the school employment department and the career coach in the early stage, a coach training book is formulated, and the plan goals and action steps are determined to help build and broaden the scientific Rich learning practice path. More importantly, based on the good cooperation between the school and the enterprise in the early stage, and the understanding of each student in the team activities by the coach, the students in the later stage can still communicate with the coach individually, and the coach can also build on the previous understanding. , Continually pay attention to the personal development of each student, and guide and help at any time, put forward suggestions for correction, so that students benefit for life, and ultimately achieve the goal of whole person development. [2]
In order to ensure the smooth implementation of the coaching program activities, an efficient communication mechanism needs to be established to realize the full and effective communication between the three major personnel elements of the coaching program activities: coaches, event organizers, and students.

Career coaching

The Jincheng career coaching system, as an important part of the Jincheng Professional Development Education Platform (CDEP), aims to focus on solving the problems of young people's lack of practice in pre-service education. It introduces advanced corporate coaching technology to students' professional development education, and builds a communication bridge between schools and the workplace, students and elites through the Internet. At the same time, as an advanced and independent education system, it also assumes the important task of integrating Chinese college alumni resources, promoting school-enterprise exchanges, and inter-school exchanges, and provides new ideas and methods for solving young people's career education problems.

Career coaching concept

(1) People-oriented motivation and ability to stimulate students' self-development
The Jincheng career coaching system follows the rules of young students' internal career development and educational activities, fully taps the subjective initiative of young students, and uses the coaching technology and mutual help mechanism on the Jincheng career coaching system to achieve personalized development and personalized guidance for students. Educational goals.
(2) Integrate multiple resources to participate in college students' career education
The Jincheng career coaching system assists colleges and universities to make full use of their advantageous social resources, especially alumni resources. Through the combination of online platform and offline activity organization, the school provides a set of educational practice activities. This open approach not only greatly enriches the forms and methods of pre-vocational education in universities, but also promotes the two-way communication between schools and enterprises, students and society.
(3) Combination of guidance and coaching to develop localized application concepts
The Jincheng career coaching system applies the talent development method of successful companies, coaching technology, to pioneering education in colleges and universities. In addition to fully absorbing the advantages of coaching technology and inspiring the potential of personality, through Internet technology and a special platform of colleges and universities, we have developed a set of better targeted and more organized localized education system solutions-Jincheng Career coaching system.

Service coaches

The service target of the career coaching system includes students, teachers and coaches. For students, through the career coaching system, students can achieve communication and communication with senior professionals in the workplace, improve career planning, job search skills, adapt to the workplace and other aspects of the ability; for college employment guidance teachers, the career coaching system can While improving its employment guidance service level and professional capabilities, it also increases the diversity and flexibility of employment guidance methods, and greatly improves the efficiency and level of career guidance organization management. For career coaches, career coaching activities can deepen business-to-school And students' understanding, strengthen communication and exchanges with each other, improve the visibility and influence of the enterprise, and at the same time help career coaches to achieve self-worth and enhance a sense of achievement.

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