What Are the Different Types of Cable Advertising Costs?
The so-called retail advertising is that a recognizable retailer provides non-personnel payment methods to the end consumer about stores, goods, services, concepts, etc., in order to influence consumers' attitudes and preferences towards the store, directly or indirectly Ways of communication that drive sales growth. With the rapid development of the Internet, there is a certain difference in the price between retail advertising and online advertising.
Retail advertising
Right!
- So-called retail
- 1. Wide spread, can attract a large number of the public (
- 1. Advertising is mainly in mass media, with a wide audience and limited information. Retailers cannot design advertising content for individual customers;
- 2. Many advertisements have a large investment, which small and medium-sized retailers cannot afford;
- 3. A lot of media information covers a wide range, beyond the retailer's business circle, causing some of the retailer's advertising costs to be wasted;
- 4. If the advertisements of the media used are more complicated, the retailer's advertisements can easily be overwhelmed and hard to attract public attention;
- 5. Some media need a long lead time to arrange advertisements, which is not conducive to cooperating with retailers' temporary promotional activities.
- TV commercial
- 2. Radio advertising
- 3. Newspaper Advertising
- 4. Direct mail advertisement
- 5. Transportation Advertising
- 6. Outdoor advertising
- 7. Magazine Advertising
- 8. Flyer Advertising
- 9. Yellow Page Advertising
- 10. Packaging Advertising
- 11.POP advertising