What Does a Retail Manager Do?
The retail development manager is a direct performer of the company's "retail expansion" strategy. According to the company's development strategy, formulate corresponding plans, organize leading departments to conduct market research, etc. to fully understand market information, select stores, and expand the company's scale.
Retail Development Manager
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- Chinese name
- Retail Development Manager
- Definition
- Direct performer of the company's retail expansion strategy
- Annual salary range
- Annual salary range is 80,000 to 300,000 yuan
- Education and training
- College degree or above in economics and marketing
- The retail development manager is the direct executor of the company's "retail expansion" strategy. According to the company's development strategy, formulate corresponding plans, organize leading departments to conduct market research, etc. to fully understand market information, select stores, and expand the company's scale.
- Research and formulate the layout of retail outlets in accordance with the company's development strategy and open up new markets;
- Organize market research, feasibility analysis, financial analysis, etc. to evaluate and judge the profitability of new markets;
- Responsible for expanding business negotiation and coordination of the project, and signing project contracts;
- Coordinate and maintain the company's relations with merchants, advertising companies, functional departments and government departments to ensure the smooth implementation of expansion projects;
- Make overall arrangements for site selection, staffing, layout, etc. of new stores, and deploy and coordinate related shop openings
- Education and training: College degree or above in economics and marketing.
- Work experience: Have good communication and coordination skills and negotiation skills, good shopping mall collaboration relationship; strong cost control consciousness and sales inventory analysis ability; familiar with store product mix, good store image management ability
- The annual salary ranges from 80,000 to 300,000 yuan.
- After the retail development manager has accumulated more contacts, he can develop to other senior management personnel in the retail industry.