What is geographical prices?
geographical prices is a sales strategy that includes the consider of the average cost of goods in the geographical area as well as the expenditure for the transport of these goods to the point of sale. Using data related to the place and amount of costs associated with the provision of goods to this area, the manufacturer or the seller will determine the unit price that covers all expenses and also allows the generation of fair amounts of profits. As with any type of price, the final value in the geographical price will also be influenced by the demand for the goods in question and how many competitors offer similar products in this area.
Geographic prices are considered to be a form of variable price, which is also influenced by the concept of the rational price. In order to be effective, the price set must represent all the costs associated not only with the production process, but also the cost of storage before sending and the cost of transporting the goods to move the goods of the place of production or storage after the buyer. At the same time, prices must also consider aliveThe cost of the geographical location in which the buyer is located and the unit price, which most likely attracts consumers and allows the seller to obtain profits from the company.
transport costs are often the main influence on geographical prices. Simply put, the more care needed during the dispatch associated with the amount of distance involved in the transport of goods significantly changes the price. This means that oranges growing in Florida are usually sold at a lower price in the state capital Tallahassee, but will cost more when they are sent to Detroit in Michigan for sale.
Practice known as the price of the zone will also have a certain impact on geographical prices assigned to the goods. The intention is to determine what others run retail and other types of shopping centers in this area are charged for the same or similar products. This provides some information about the type of retail price that must beIdentified to be competitive with other offers and motivate consumers to buy goods. This practice facilitates finding a balance between cost coverage and making profits from each unit sold, while still charging geographical prices at which customers are likely to look at with a certain degree of kindness.