What does a business and marketing manager do?

The sales and marketing manager supervises a team of sales employees and is responsible for ensuring the compliance with the company's sales targets. In order to achieve sales goals more easily, the manager must develop an effective marketing strategy, and this process often involves working with the company's advertising department or external marketing companies. Sales managers are usually individuals who have a background in the area of ​​sales or advertising. In addition to the title, a candidate for a managerial position must have some experience in sales position and most companies consider business staff only with proven records as a seller. The sales manager usually submits a reporting director or regional manager and successful sales managers are usually candidates for free sales point.

The sale and marketing manager hires and coaches new employees. Managers usually work closely with the department of human resources or external recruitment companies to find sellers to occupy open POzice. Depending on the nature of the business of a particular company, business managers may consider jobseekers with sales experience in various industries, while others are considering only candidates who have worked in a particular area. The sales manager must evaluate the performance of existing employees and oversee the training of new sales staff. The goals are set by sales and marketing manager for each member of the sales team and the manager regularly meets employees to monitor their progress towards their individual goals.

The annual marketing budget and how best to use these funds is one of the duties of sales and marketing manager. The main companies usually have a marketing department that processes advertising at NNNA level ational, but business managers are often in charge of entering ads to local newspapers, websites or radio stations. The manager must also decide how to promote products and services in the sales placeCH, and local retailers are often hired to produce banners and marketing leaflets for the main sales events.

Regional sales representatives and personally responsible, if the sales data do not meet the company's expectations, there are two other components of this work. Many companies require managers to present daily messages that present sales and sales activities in detail. Most managers receive a salary, but many receive performance -based commissions. The commissions paid to the sales manager are often bound directly to the commissions received by sales employees.

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