What factors affect marketing customer satisfaction?
Customer satisfaction is the rate to which customers are satisfied with a company, product or organization. Customer marketing is satisfied with customers that customers are satisfied with how the company or organization was sold, its products or their services. Among the factors that affect the customer's satisfaction with marketing efforts are entertainment and information value, perceived honesty or credibility and perceived usability.
people, including customers, like to have fun. Advertising, ads and other marketing efforts that attract the customer's attention and are interesting or entertaining can increase marketing customer satisfaction. Marketing that evokes real emotions, whether laughter or sadness, can be very effective when connecting to the customer.
Customers often like marketing campaigns that tell them something useful, either about society, product or service, or about life in general. This could include interesting facts about the company, prices, PROpportation opportunities or information about where to buy a product. Providing this information can increase customer satisfaction to marketing.
The level of perceived honesty is crucial for customer satisfaction marketing. No matter how interesting a marketing campaign can be, customers will probably be angry or even angry if they feel they are lying to encourage sales or feel that the product or service is deliberately distorted. Angry customers are unlikely to buy and can even discourage others from it.
credibility is related to honesty, but when considering marketing satisfaction of customers, it should be considered slightly different. Although all the claims and statements of the product or service must be believable, it is fine for the scenario in which they are presented to suspend faith. For example, every visa and inanimate objects could notou to talk. Yet many “spokesmans” of products are not human. This is fine and can even add advertising factor, but any product claim of these characters should still be believable to the customer.
In order to achieve a high level of marketing customer satisfaction, the customer must also perceive that marketing reports are related to them. This means that images and messages must seem suitable for the customer's lifestyle and it must seem that they fall within the price range that the customer feels comfortable. Likewise, it must seem that the product or service must solve the customer's problem or meet the need or desire. The customer must also perceive that the product or service is for someone like him.