What Is a Donor Pyramid?

Corporate Social Responsibility Pyramid of Corporate Social Responsibility was proposed by Archie Carroll in 1991. He regarded corporate social responsibility as a structural component and related to the four different levels of corporate and social relations, namely "corporate society Contains the economic, legal, ethical and charitable expectations of economic organizations in a given period of time.

Corporate Social Responsibility Pyramid

Corporate Social Responsibility Pyramid of Corporate Social Responsibility was proposed by Archie Carroll in 1991. He regarded corporate social responsibility as a structural component and related to the four different levels of corporate and social relations, namely "corporate society Contains the economic, legal, ethical and charitable expectations of economic organizations in a given period of time. "

Chinese name

Corporate Social Responsibility Pyramid

Foreign name

CSR pyramid

Form

Corporate society

Types of

pyramid

(1) Economic responsibilities. For enterprises, economic responsibility is the most basic and important social responsibility, but it is not the only responsibility.

(2) Legal responsibilities. As an integral part of society, society empowers and supports enterprises to assume productive tasks and provide products and services to society. At the same time, it also requires enterprises to achieve economic goals within the legal framework. Therefore, enterprises shoulder the necessary legal responsibilities.

(3) Ethical responsibilities. Although certain economic and legal responsibilities imply certain ethical norms, public society still adheres to the ethical norms of social publics who have not yet become laws.

(4) Discretionary responsibilities. The society usually also places some expectations on the enterprise that are not or cannot be clearly expressed, and whether or not what responsibility should be assumed or assumed should be solely determined and selected by the individual or the enterprise. This is a type of completely voluntary behavior, such as charitable donations, for drug use Provide housing or day care centers.

In terms of the order and importance of corporate considerations, Carol believes that this is a pyramid structure, economic responsibility is the foundation and also the largest proportion, and legal, ethical, and charitable responsibilities decrease in order (see chart).

Source: Edited by Chen Ying, "Theory and Practice of Corporate Social Responsibility", Economic Management Press