What is the complete customer satisfaction?
Total customer satisfaction is a business strategy aimed at ensuring that the overall customer experience is good, in addition to providing a quality product or service. This is particularly important when competitors offer similar or the same products or services at similar prices. Business that can provide the best overall experience is likely to be more successful than others simply because customers find business that will satisfy there overall. Accepting customer satisfaction as a primary business goal can sometimes be costly and difficult, but it's probably over time. Although the customer is handled well and has a generally positive experience in purchasing a product or service, it probably will not recommend or return to the company if the product is not satisfactory. Business must be quite easy to provide a product or service offered or customers will not be generally satisfied.
focusing on customers is another important element, because the customer who is recognized and respected is likely to have a better experience. Poor service in the form of excessive focus on profits or efficiency before customer concerns may undermine attempts to achieve customer satisfaction, even if a good product or service is offered. A customer who believes that business only takes care of money and has no concern for it will probably not be completely satisfied.
In many cases, customers' overall satisfaction is a problem even after the customer purchases a product or service. Some services such as the Internet or telephone service are maintained for some time. In addition, the products may stop working properly or the customer may have questions about how to use the product. That SHAT offers timely, useful and respectful support is much more likely to bring customers' satisfaction than businesses that do not offer support after purchasing.
For business owners, it may sometimes be difficult to know exactly what the full satisfaction of customers brings. In such cases, many companies apply for feedback from customers through surveys or in interviews with managers. This serves the dual purpose: allows the customer to provide valuable feedback, which can be used to improve overall experience with customers, and the application for such feedback also says that the company is actually worried about its needs and opinions.