What is the sales funnel?
Sales funnel, also known as sales pipes or marketing funnel, illustrates a specific sales process. Although it is usually shown as an illustration, it is intended only as a visual tool that helps people who work on sale, understand the overall approach that needs to be taken to successfully complete a particular sales destination. Tips for the sale and wording of each illustrated sales funnels may vary according to the type of company or organization to which it applies, but the basic sales process of each marketing funnel is basically the same. While the exact illustrations differ, they all begin with drawing funnels that are divided into different horizontal levels. Each level represents an important element of the total sales process.
The sales funnel has at least five different levels, but some may have more. Five basic levels are: identification of the target market; contacting or attraction of prospects on this market; Qualifying candidates for interest; quoting price for a product sold or service; and closure of sales. At each level in the funnel, the number of prospects decreases. This is to be reminded of the sales representative that while a large number can fit into the top of the funnel, many of them will naturally be excluded at the next level. The acceptance of this visualization helps the representatives more focusing on the prospects at the bottom of the funnel, which are real customers, unlike Bemoaning's prospects lost closer to the top of the funnel.
Basic sales theory can be used for any sales industry and can be described in detail to match the precise business or industry where it is used. Popular in personality sales, real estate and other marketing programs most retailers become acquainted with the sales funnel at the beginning of their career in the field of marketing. As a tool for training and motivation, it is used to help the recruits of sales better understand the company's overall marketing approach. SeasoningCI may or may not rely on the real illustration of sales routes, but most of them maintain a visual idea of the funnel in their entire career as a reminder of how the sales process works in general.