What is the sales tunnel?
Sometimes known as a sales funnel, cone or sales pipe is a sales tunnel The process of selling progress from getting basic contact information after the new sales are completed. The idea of a sales tunnel is to help the seller to monitor the development of any potential sales opportunity. Knowing where every contact is in the sales cycle, it helps the seller to know what should be done next time to make this sales opportunity closer to the realization of completed sales.
There are a number of different models for the sales tunnel. Some types are more focused on specific structures and strategies related to business efforts on business sales. Others focus more on the sale of the company for individual consumers. While details for the sales tunnel may vary from one model to another, almost every tunnel type or pipe will focus on three different levels or phases: lead, prospect and customer.
SALLEAD ES is often considered the starting point of the sales tunnel. Guidance usuallyThere is nothing but basic contact information. At this point there was no interaction between the seller and the contact. The management may come from the cards collected at the Congress, the recommendations from the current customer, or even from the determined seller who works in the telephone book in search of new customers.
leads progress in the sales tunnel by moving to the status of the prospect. The prospects are management qualified by the seller. This usually includes the determination that the contact is interested in learning more about the goods and services offered, and to ensure that the contact meets the company's credit requirements offering goods and services. As the prospect moves in the pipeline, the seller involves contact in the dialogue on the possible product Applicance, the provision of demonstrations or free product samples, and the prospect is allowed to submit a formal offer, proposal or cite prospects.
the final phase of the storeThe tunnel is converted to the customer's prospect. This occurs when the prospect accepts the conditions associated with the purchase and placed an order with the seller. At this point, the new customer contributes to the total volume of the agreement generated by the efforts of the dealers in the company, and the sale is credited to the seller who devoted time and effort to secure the new customer.
Many models for the sales tunnel include subcategories under these three wide headings. For example, qualified potential customers are sometimes considered a bridge between lead and prospects. A qualified management may be a contact that has been determined as a good loan, but the first interaction between the seller and the contact of Haješť must be held. In the prospect phase, each step can be measured in terms of the percentage of completion and may include time frames to complete the sales cycle based on the current percentage level assigned to the prospect.
Today, the sales tunnel is often outlined and monitored using software programs. Depending on theSoftware sets and software structure may be required to complete different tasks before the system advances contact from one phase to another. This is often a positive situation for the seller that the software helps prevent skipping something important and creating a breakdown between a potential customer and a seller that results in a loss of sales.